Harvard Business Review

AUGUST 24, 2016

For all the emphasis placed on customer relationships these days, very few large organizations really understand how to manage them. This isn’t the fault of the technology or the CTO, who usually manages it. Measuring Marketing Insights. It’s a result of misguided strategy. Insight Center.

CRM 8

CRM Execution CTO Metrics 8

Harvard Business Review

FEBRUARY 3, 2011

As promised , I asked Bruce Brown , P&G's CTO, one of the questions readers submitted last week: "As you look forward into the future what do you see as P&G's largest challenges, as seen through your eyes as CTO?" This is a challenge when realizing some of that potential requires smartly re-thinking core systems and structures.

Innovation 14

Innovation CTO Senge Globalization 14

Harvard Business Review

MARCH 26, 2012

Western multinationals — especially the most successful ones — consistently struggle to achieve their growth targets in emerging markets. Because they try to repeat their past success formulas — the ones that work so well for them in developed markets. It is impossible to earn healthy profits in emerging markets.

Chief Technology Officer 12

Chief Technology Officer CTO Constraint Engineering 12

Harvard Business Review

AUGUST 16, 2013

As many companies move from exclusively internal focused R&D to distributed-innovation systems (e.g., online idea markets), the center of expertise for innovation support, and analysis across the enterprise. The New CTO: Chief Transformation Officer. IT management Information & technology' IT Doesn''t Matter (to CEOs).

Enterprise Architecture 8

Enterprise Architecture CIO Horizontal Integration Information Technology 8

Harvard Business Review

MARCH 15, 2017

How old are the core systems or platforms? “Companies that don’t recognize that they need to invest in new technology end up with more and more legacy systems,” says Jordan, “which are a breeding ground for risk.” The CIO is a system integrator, so he or she envisions all the critical connections.”

CIO 8

CIO Committee Technology P&L 8

Harvard Business Review

AUGUST 26, 2013

IT is already being asked both to industrialize traditional infrastructures and systems fast to save costs, and to innovate customer experiences and operations with new digital technologies. They have changed their IT functions utilizing three related management interventions which, taken together, represent a fundamental re-invention of IT.

CIO 8

CIO CTO Operations Technology 8

Harvard Business Review

OCTOBER 26, 2018

Dharmesh Shah, founder and CTO at HubSpot and an immigrant to the United States, writes about many of the changes he made on an ongoing basis in order to fit in, from getting rid of his accent, to changing his appearance, and even temporarily changing his name to David. They orient their firm around the needs of their home market alone.

Globalization 8

Globalization Long-term Diversity CTO 8

Harvard Business Review

JUNE 16, 2015

And as an HBS white paper points out, even some of today’s most mainstream executives — from the CTO to even the CFO — were once just new positions created to deal with “significant opportunities and risks emerging from technological or social disruptions.” Insight Center. The Future of Operations.

Constraint 8

Constraint Supply Chain Resources Operations 8

Harvard Business Review

JUNE 17, 2015

This seems to be a key question on the minds of not just marketers, but company strategists these days. This intensive customer focus has increased as technology-enabled transparency and online social media accelerate an inexorable flow of market power downstream from suppliers to customers. How well do you know your customers?

Productivity 8

Productivity Products Customer Intimacy Software 8

Harvard Business Review

OCTOBER 24, 2017

HBS Executive Education brings you these articles about business management courtesy of Harvard Business School Working Knowledge. ” The team trucked the computers 360 miles from Burbank, California, to Emeryville, near San Francisco, setting the systems up over a weekend. As Harvard Business School Professor Linda A.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

MAY 3, 2016

HBS Executive Education brings you these articles about business management courtesy of Harvard Business School Working Knowledge. At Harvard Business School’s General Management Program. Executive education students at Harvard Business School. As Harvard Business School Professor Linda A. Join the conversation. With Linda Hill.

Education 8

Education Innovation Execution Content 8

Harvard Business Review

AUGUST 23, 2013

Yet, in a function driven by innovation and the uncertainties surrounding the application and implication of future technologies, not using scenarios is tantamount to management malpractice. The New CTO: Chief Transformation Officer. IT management' It''s the rare CIO who applies scenario planning to the business of IT.

Scenario Planning 8

Scenario Planning CIO Planning Uncertainty 8

Harvard Business Review

MAY 13, 2015

The core disruptive concept is that the “pipe” created by the cable MSOs (multiple system operators) no longer provides the sole gateway to consumers’ television screens. Brand marketers must demand change from their own media-buying ecosystem. ” Data.

Brand 8

Brand Disintermediation Media Metrics 8

Harvard Business Review

FEBRUARY 4, 2014

In all this table-pounding is a central truth in today’s Big Data world: both the CMO and CIO are on the hook for turning all that data into above-market growth. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO 8

CIO Budgeting Enterprise Architecture Marketing 8

Harvard Business Review

AUGUST 20, 2013

Leaders equate risk with potential failure, so organizations have morphed into hierarchical, fixed systems to constrain variability within an acceptable range that has become progressively narrower. IT creates risk confusing leadership, governance, and managing. Businesses mostly seek to avoid risk. Sunk costs don''t count.

Dunning 8

Dunning Project CTO Innovation 8