Development Govindarajan Innovation Productivity 
Leading Blog
JULY 19, 2019
How true disruptors use innovation, including digital, to grow the market and create new business models. It can drive new business models, open up adjacent products and help you grow the whole market. F OR YEARS I was taught that growing the business in an industry with strong competition was mostly a zero-sum game.
Leading Blog
DECEMBER 25, 2016
In this uncertain environment, including the mounting global economic concerns, a humble mindset will be the only thing that will unlock the most promising business, social and economic innovations. Anyone can innovate if given the opportunity and the support. He provides practical tools to “unleash” the hidden creativity in all of us.
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Harvard Business Review
JUNE 19, 2012
Old thinking: Take existing products created for rich customers in developed markets and scale them down for emerging markets. New thinking: First develop innovative solutions that work for customers in poorer emerging markets, and then apply those innovations globally.
Harvard Business Review
DECEMBER 14, 2011
I recently participated in a panel discussion hosted by the Economist Corporate Network in Singapore about innovation in Asia. But what I really wanted to discuss were the three biggest trends I see affecting innovation in the region. Tuck Professor Vijay Govindarajan calls this reverse innovation.
Harvard Business Review
MAY 8, 2012
Starting in the 1970s, the country's ability to create low-cost, quality products helped them dominate key industries, such as automobiles, telecommunications, and consumer electronics. Looking beyond Japan, iconic six sigma companies in the United States, such as Motorola and GE, have struggled in recent years to be innovation leaders.
Harvard Business Review
JULY 19, 2018
Through a process we’ve termed “reverse innovation” these practices can be brought to other countries, including the United States, where health care costs are out of control. They are 4-6 times as productive as U.S. Reverse Innovation in Health Care: How to Make Value-Based Delivery Work. Further Reading.
Harvard Business Review
JULY 9, 2018
which cries out for breakthrough healthcare delivery innovations that aim at significant cost reductions and wider coverage. Innovation has the power to ratchet down U.S. Innovation has the power to ratchet down U.S. Reverse Innovation in Health Care: How to Make Value-Based Delivery Work. In 2016, the U.S. Add to Cart.
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