N2Growth Blog

NOVEMBER 15, 2022

Executive coaching and talent development, in general, have been around for a few decades. That’s because while business coaching experience might help leaders develop the skills they need for their job, executive coaching goes far beyond this and doesn’t actually touch the technical skills a leader might need for their role.

Executive Coaching 318

Executive Coaching Execution Self-aware Company 318

HR Digest

FEBRUARY 7, 2022

Learning and Development teams of companies are working overtime to figure out ways to keep the organizations functioning in these difficult times. Training Industry research found that over half of learning and development (L&D) professionals have retooled or repurposed learning programs in response to the Pandemic.

Efficiency 105

Efficiency Operations Training Diversity 105

Harvard Business Review

NOVEMBER 5, 2015

Marketing analytics is becoming big business. of their marketing budgets on analytics and expect to spend 11.1% In the end, analytics effectiveness boils down to two questions: Do marketing analytics improve profits or ROI? And are companies using marketing analytics effectively? Companies currently spend 6.7%

Marketing 8

Marketing ROI Metrics B2C 8

Harvard Business Review

SEPTEMBER 26, 2014

Finally, we found that these super geos made it easier for companies to develop growth strategies. These super geos were local profit pools that were concentrated and big enough to offer big ROI upside for marketing and sales. Certain local markets have the right ingredients to ripen demand. What makes them unique?

Marketing 9

Marketing Mass Marketing ROI CRM 9

Harvard Business Review

AUGUST 15, 2014

Both cite a McKinsey survey which, ironically, found that “Organizations’ efforts to go digital. Is it any wonder that it’s tough to calculate the ROI? Marketing Sales Social media' are picking up steam.” But invest in this digital project and ignore the opportunity costs—i.e.,

Media 11

Media ROI McKinsey Survey 11

Harvard Business Review

JANUARY 16, 2013

A lot of companies congratulate themselves on having a "social media presence" — by which they mean a Twitter following and Facebook likes and a marketing plan that uses social networks. But some 70% of the extra profit to be made through social technologies has nothing to do with marketing. into the core.

Media 9

Media McKinsey Supply Chain Telecommunications 9

Harvard Business Review

OCTOBER 10, 2017

A recent McKinsey report found that while 84% of corporate executives think innovation is key to achieving growth objectives, only 6% are satisfied with the innovation performance of their firm. That’s why good managers put so much focus on measuring and managing return on investment (ROI) as a basic operational practice.

Innovation 8

Innovation P&L ROI Long-term 8