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The Timeless Strategic Value of Unrealistic Goals

Harvard Business Review

Prahalad's 1989 HBR article "Strategic Intent" brought about a discontinuous shift in my career — from a professor of accounting to a researcher on strategy and innovation. Strategic intent takes the long view: the act of such intent is to operate from the future backward, disregarding the resource scarcity of the present.

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To Profit from Doing Good, Start Small

Harvard Business Review

Bring your team together to identify ways that you can operate with greater sustainability and then set stretch targets. Prahalad called the bottom of the pyramid. So if you want your company to "do good" in a way that also makes it more profitable, the process might start with you.

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Setting Strategy in Egypt's (and Other) Shifting Sands: A Four-Part Approach

Harvard Business Review

Developments in the Middle East — first the removal of long-time Tunisian President Zine el-Abidine Ben Ali in January 2011 and now Hosni Mubarak's stepping down in Egypt — suggest that authoritarian regimes in the region are not immune to "people power."

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The Fine Line Between When Low Prices Work and When They Don’t

Harvard Business Review

They operate with extreme cost and process efficiency, which enables them to enjoy good margins and profits even while charging low prices. At the same time, Honda was developing a much simpler and extremely inexpensive model called the Wave. They have a high-growth, high-revenue focus. They are extremely efficient.

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