HR Digest

OCTOBER 14, 2023

This recruiting metric calculates the speed of the hiring process and lets you know what the market looks like for the role. Filling a position might take longer due to the platform you use, the language used or the content of the description, ineligible candidate applications, the job market, scarcity of trained applicants for the role, etc.

Metrics 52

Metrics Diversity Review Cost 52

HR Digest

FEBRUARY 7, 2022

The labor market is skewed in favor of the employee. With the workforce becoming more diverse and hybrid, organizational leaders in many industries need to tailor the employee learning experience accordingly. Creating a positive image to attract prospective talent is a part of advertising, marketing, and social media promotions.

Efficiency 105

Efficiency Operations Training Diversity 105

HR Digest

AUGUST 1, 2019

job market the tightest it has been in half a century, human resources managers are struggling to attract and retain top talent. But here is the challenge – how do employers create the most competitive benefits which service their true purpose – to attract, retain, reward and engage with top talent in the market?

ROI 81

ROI Self-aware Committee Policies 81

N2Growth Blog

JANUARY 23, 2018

That transformation requires adopting new digital technologies in every aspect of business — from product design and operations to customer service and marketing. N2Growth’s Founder and Chairman, Mike Myatt, has a diverse background of professional leadership in the banking industry, law, internet strategy, and advertising.

Innovation 210

Innovation Strategy Competitive Advantage Incubator 210

Strategy Driven

FEBRUARY 8, 2011

StrategyDriven Newsletter Signup StrategyDriven (Kindle Edition) StrategyDriven RSS Feed StrategyDriven Podcast iTunes Feed StrategyDriven Leadership Conversation iTunes Feed StrategyDriven Editorial Perspective iTunes Feed StrategyDriven on Facebook StrategyDriven on Twitter StrategyDriven LinkedIn Users Group Recent Articles Worn out at Work?

ROI 50

ROI Project Productivity Products 50

Strategy Driven

NOVEMBER 6, 2020

If you’re thinking about investing in technology for your startup, undertake extensive research, keep track of what your competitors are doing and look for devices, machinery, software or equipment that will enable you to work faster, provide a better service, offer a more diverse range of products or services than your rivals and lower costs.

Outsourcing 50

Outsourcing ROI Marketing Strategy Efficiency 50

Strategy Driven

DECEMBER 19, 2010

This paper focuses on six myths that surround direct marketing best practices and discusses how you can use specific analytical techniques and tools to beat these myths, increase response rates and boost ROI. Click here for more information on Explode 6 Direct Marketing Myths. Publications are entirely FREE to those who qualify.

Direct Marketing 50

Direct Marketing Resources Marketing Newsletter 50

Great Leadership By Dan

OCTOBER 13, 2016

In companies who are market leaders because ‘they have always done things that way’ innovation can face an uphill battle to drive change. They can lead a diverse team in setting the business requirements for funding new ideas. There are no guarantees innovation will deliver a specific ROI. In some industries that is daunting.

Innovation 120

Innovation Real Estate Open-book Bureaucracy 120

Strategy Driven

AUGUST 30, 2019

Macro Demand Forecasting: The “big picture” demand forecasting technique that looks ahead at broader market conditions to help plan a business’s overarching strategies. Thus, the relevant question becomes: How can forecasting be implemented in a way that provides solid ROI and improves efficiency, rather than simply prognosticating?

Efficiency 58

Efficiency Disaggregation B2B Uncertainty 58

Strategy Driven

JUNE 24, 2013

Even fewer companies and salespeople understand that business social media must be combined with, in conjunction with, and in harmony with all other internet and face-to-face marketing outreaches. This came about as a result of our internal electronic marketing. Measuring the ROI of social media? Study them. Implement yours.

Media 70

Media Seminar Follow-up Customer Loyalty 70

Harvard Business Review

SEPTEMBER 26, 2014

These super geos were local profit pools that were concentrated and big enough to offer big ROI upside for marketing and sales. Sometimes it’s not immediately obvious why some geographic markets are such big consumers of a particular product. Certain local markets have the right ingredients to ripen demand.

Marketing 9

Marketing Mass Marketing ROI CRM 9

Sales Wolf Blog

JULY 9, 2010

 Equally diverse are the faculty members who weigh in on these issues, which has included CEOs of Fortune 500 companies, leaders of small non-profits, entrepreneurial junkies, the occasional student, and everything in between.

Company 140

Company Human Resources Prahalad Resources 140

Strategy Driven

JULY 1, 2013

Even fewer companies and salespeople understand that business social media must be combined with, in conjunction with, and in harmony with all other internet and face-to-face marketing outreaches. This came about as a result of our internal electronic marketing. Measuring the ROI of social media? Study them. Implement yours.

Media 50

Media Seminar Follow-up Customer Loyalty 50

Experience to Lead

AUGUST 18, 2021

Many entrepreneurs choose a business idea based on factors like market opportunity, profitability, and their area of expertise. Adopting new procedures and methods of doing things can boost your company’s ROI and revenue. You’re ready to overcome any challenge that comes your way. How To Become A Resilient Leader?

Leadership 52

Leadership Learning-by-Doing Quality Self-aware 52

N2Growth Blog

DECEMBER 16, 2023

Further, it’s also crucial to prioritize stakeholder engagement, as their diverse insights often yield invaluable directives for the drive toward excellence. Financial metrics, such as return on investment (ROI), profitability, growth rates, and market share, provide insight into the monetary impact of the governance improvements.

Compliance 235

Compliance Efficiency Ethics Metrics 235

Strategy Driven

MARCH 24, 2021

Now, however, these are some of the most prominent forces shaping digital marketing. These new trends make marketing more targeted than ever and allow you to connect on a much deeper level with your customers. There’s no doubt that the upheaval of 2020 helped accelerate some changes that the marketing world was already seeing.

Marketing 74

Marketing ROI Content Marketing Strategy 74

Strategy Driven

DECEMBER 29, 2010

Just as you would in your office, when you’re online make sure to hold yourself accountable. Own your mistakes and always tell the truth – no exceptions.

Guidelines 62

Guidelines Management Media Newsletter 62

Strategy Driven

JANUARY 26, 2011

This emerging social era is about engaging everyone around you to redefine what you do and how you do it – including sales, marketing, R&D, customer support, and product development. Building your Social Nation means changing what you think it means to build a company. Still skeptical? Then take a look at the hard numbers.

Media 67

Media Learning-by-Doing Open-book Company 67

Harvard Business Review

SEPTEMBER 25, 2018

When companies expand into foreign markets, they need to gain the trust of local business partners and prospective customers in order to succeed. Both of these approaches, however, are time-intensive, requiring executives to spend weeks or months in foreign markets. William Andrew/Getty Images.

Influence 10

Influence B2B Globalization Webinar 10

Harvard Business Review

MARCH 7, 2017

According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015. Here are examples of how firms in three industries are simplifying the purchase process, and the specific tactics they are using: An employee wellness benefits provider uses content marketing. Fast forward to today.

B2B 9

B2B Travel CIO Benchmarking 9

Strategy Driven

DECEMBER 8, 2010

And a report from the Government Accountability Office shows that from 2000 to 2007 the number of women managers increased by only 1 percent (and they’re still paid less than their male counterparts).

Self-aware 72

Self-aware Media Open-book Learning-by-Doing 72

Harvard Business Review

FEBRUARY 17, 2015

The examples are numerous: Citing private internal research of 20,000 client teams, EY’s vice chair Beth Brooke has said that the more diverse teams had higher profitability and great client satisfaction than non-diverse teams. In addition, diverse boards that were not properly managed created distrust and dissatisfaction.

Osgood 8

Osgood ROE Diversity Bond 8

Harvard Business Review

NOVEMBER 7, 2017

Furthermore, the evidence suggests that diversity will actually improve the quality of the strategy. The lack of narrative is particularly a problem in the relationship between sales and marketing. This behavior is a result of the underlying mental models of sales and marketing. But this is a shortsighted view.

Execution 12

Execution Strategy Metrics Resistance 12

Harvard Business Review

SEPTEMBER 24, 2018

Innovation is the goal at other campsites, where diverse stakeholders are assembled with specific tasks and equipped with special facilities and methodologies (say, design thinking) to achieve them. As one might imagine, demonstrating the ROI of this is difficult — most don’t even try. The latter is crucial.

Company 10

Company ROI Metrics Engineering 10

Strategy Driven

NOVEMBER 8, 2010

Marketing 101 principles still apply. To some extent – usually a large one – you’ll need to purposefully reach out to potential community members and make it worth their while to accept your invitation. Rolling out a community and just expecting people to join as friends or followers is a flawed philosophy.

Media 50

Media Follow-up Software Newsletter 50

Harvard Business Review

OCTOBER 20, 2016

Additionally, you’re more prone to groupthink if you’re not exposed to diverse perspectives and points of view. Indeed, research shows that companies with more diverse boards enjoy better financial performance. 85% of your closest contacts are fellow marketers), it’s time to think consciously about how to diversify.

Industry 8

Industry Venture Capitalist Bond Groupthink 8

Harvard Business Review

MAY 1, 2013

While currently crippled by inadequate infrastructure in many countries, low- and middle-income countries will be the fastest-growing markets for pharmaceuticals and medical devices over the next decade. Redefine ROI. But we are a long way from conquering TB or transforming these markets into sustained customers.

Health Care 8

Health Care ROI NGO Long-term 8

Harvard Business Review

AUGUST 15, 2014

Digital growth is appropriately a priority for a diverse swath of organizations, and boards need to get with the program,” he writes. Is it any wonder that it’s tough to calculate the ROI? Marketing Sales Social media' But invest in this digital project and ignore the opportunity costs—i.e.,

Media 11

Media ROI McKinsey Survey 11

Strategy Driven

DECEMBER 22, 2010

You can be whomever you want to be and say whatever you want to say…right?

Media 57

Media Learning-by-Doing Newsletter Blog 57

Harvard Business Review

NOVEMBER 19, 2013

According to my current research at Harvard on innovation models in global companies across diverse sectors, these types of projects fail between 70% and 90% of the time.This should be a deeply troubling, motivating statistic. The client company then refines these concepts and prototypes and takes them to market. A Different Approach.

Innovation 9

Innovation Company Entrepreneur Constraint 9

Harvard Business Review

AUGUST 5, 2014

Instead, the last few years have seen a proliferation of C-suite titles that include a component of marketing. This diversity reflects not only a deepening understanding of the connection between growth and customer satisfaction, but a much greater awareness of what marketing can do to help forge that bond.

P&L 11

P&L Banking Marketing Call Center 11

Harvard Business Review

MARCH 2, 2018

While this “lab-bench to bedside” approach has improved healthcare globally, it can take years, even decades, for an innovation to get to market, often with limited input from patients themselves. This can result in favoring projects promising a quick ROI over riskier projects offering bigger impact in the long-term.

Health Care 10

Health Care Innovation Mayo Stage-Gate 10

Harvard Business Review

AUGUST 28, 2017

And AI success stories are becoming more numerous and diverse, from Amazon reaping operational efficiencies using its AI-powered Kiva warehouse robots, to GE keeping its industrial equipment running by leveraging AI for predictive maintenance. Investment in AI is growing and is increasingly coming from organizations outside the tech space.

Survey 12

Survey Execution First-mover Advantage Technology 12

Miles Anthony Smith

NOVEMBER 7, 2019

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

AUGUST 7, 2017

In my experience with dozens of organizations implementing IoT solutions, those that achieved their expected ROI changed their traditional business approaches in one or more of the following ways: They Developed a Partner Ecosystem. But chasing the cool factor can lead to compromised ROI. The essence of IoT is interconnectivity.

Succession 8

Succession ROI Technology Operations 8

Harvard Business Review

DECEMBER 19, 2014

In his pushback, Cook made a larger point about not being a slave to ROI. As the Economist said this year about the fast-growing green bonds market, sometimes “ a market appears out of nowhere.” These companies are taking a broader view of a company’s purpose and focus. Rivals embrace radical collaboration.

Chemicals 13

Chemicals Short-term Energy Report 13