The Horizons Tracker

DECEMBER 13, 2022

” Values-based leadership. Research from INSEAD illustrates the benefits of this clearly, as it shows that when companies operate via local partners, they are prevented from building relationships with local stakeholders and building a robust reputation in the community. Transform the business. Focus on operational efficiencies.

Cooper 119

Cooper Long-term Politics Energy 119

N2Growth Blog

OCTOBER 18, 2010

Here’s the thing – the foundational elements of leadership require no skill or talent whatsoever. In today’s post I’ll share 6 leadership characteristics that require zero talent or skill.

Blog 412

Blog Leadership Loyalty Self-aware 412

Tanveer Naseer

JANUARY 12, 2016

When organizations were hidden behind opaque operational fronts and top-down, one-way marketing, a leader was expected to play the role of an omnipotent god. Trust in an organization’s leader was created by their philosophy of leadership, their personality, or their style of management.

Organization 100

Organization Leadership Media Marketing Mix 100

Leading Blog

APRIL 8, 2020

Reputations that took years to build can be destroyed in two weeks. Also, it takes more energy to proactively make a decision to buy than to make a decision to stop paying for something that has already been decided. In these times, customers are quicker to connect, let their guards down, and trust.

Crisis 326

Crisis Short-term Customer Loyalty Long-term 326

Leading Blog

JULY 23, 2021

A marketing manager, for example, can easily create a brand positioning statement for a new brand—they have the knowledge, skill, and experience to draw upon. This approach often gives leaders poor results and a reputation for not being at their best. Without it, people spend their energy protecting themselves from harm.

Uncertainty 324

Uncertainty Information Restructuring Project 324

Eric Jacobson

MAY 19, 2022

Internationally renowned political scientist and management scholar and chancellor of Vanderbilt University Daniel Diermeier notes in his excellent book, Reputation Rules , “Executives operate under the mistaken belief that the public trusts them.

Handbook 94

Handbook Public Relations Chief Executive Officer How To 94

The Practical Leader

NOVEMBER 16, 2022

” A leader’s track record and reputation are the underlying “gold standard” of their trust currency. How the leadership team functions — or dysfunctions — ripples out to shape organizational culture. Leadership team dynamics are central to the organization’s trust account balance.

Heskett 117

Heskett Cooper Brand Reputation 117

N2Growth Blog

JANUARY 3, 2011

They don’t sit idly by and watch the business lose market share, suffer margin erosion, see their competitive value propositions vaporize, or watch their brand go into decline. This isn’t rocket science, rather it’s just plain-old, good leadership. They make changes.

Restructuring 305

Restructuring Blog CEO Brand 305

Skip Prichard

JULY 22, 2019

For example, he worked purposefully to fashion an image of himself as a hardworking, hands-on inventor (he once reportedly smeared soot on his hands and face before an interview to bolster that reputation). [1] Reputation capital: what you’ve done to warrant a reputation for innovation. How to Build Reputation Capital.

Innovation 82

Innovation Social Capital Reputation How To 82

N2Growth Blog

NOVEMBER 23, 2010

Let me be clear: leadership and diversity should have nothing to do with one another. This blog was recently nominated for Kevin Eikenberry’s Best Leadership Blogs of 2010 , and I noticed recently that Kevin was taking heat from the gender police for having only one woman on the list of nominees.

Diversity 350

Diversity Blog Leadership Learning-by-Doing 350

N2Growth Blog

OCTOBER 26, 2010

Lastly, I’ll leave you with this reminder – leadership is not about how many emails, memos and transmittals are sent under your signature – it’s about relationships, service, and engagement. A mouse running on a mousewheel can perfect their stride and reduce the amount of energy it takes to get "moving."

Efficiency 400

Efficiency Blog Brand Depreciation 400

Rich Gee Group

NOVEMBER 27, 2010

Boss - Come in Monday with more energy and positivity than you’ve ever brought to work. I find the more that you add warmth to every interpersonal interaction, the more you make the world a better place and enhance your reputation. Most of the time it works and as I do it, it becomes infectious, and bounces right back to me.

Licensing 278

Licensing Ethics Open-book Positioning 278

Rich Gee Group

NOVEMBER 5, 2010

Here are some incredible books that you can grab to build your confidence, charisma, and image: Executive Charisma: Six Steps to Mastering the Art of Leadership By D.A. I remember that the boys who were gentlemen got the best girls in the end because they were gentlemen, and didn’t have the reputation for being bastards.

Charisma 332

Charisma Licensing Open-book Ethics 332

N2Growth Blog

APRIL 2, 2010

Blogging since 2002, being actively involved in digital marketing since the early 90′s, and being online since the days of the ARPANET I have a bit of history with most things digital. Successful businesses adapt to market innovations and thrive, while those that fail to make iterative leaps fall by the wayside.

Media 382

Media Blog Tools Influence 382

HR Digest

OCTOBER 20, 2023

For example, a marketing professional might benefit from courses in psychology 2. Even without a specific need for expansive networks, building contact can be an example of employee professional goals because it allows you to build a reputation for yourself while also building a support system.

Examples 52

Examples Goal Career Short-term 52

N2Growth Blog

OCTOBER 6, 2010

Never confuse power with leadership. It was full of trite cliches and worn out leadership rhetoric. The bottom line is that I really like him, I just wished he had more new material to share. Some of the nuggets that Jim did disseminate were as follows: Success that translates in hubris leads to failure.

Blog 360

Blog Brand Media Influence 360

Lead Change Blog

JANUARY 12, 2015

Then there are the business developers forever in pursuit of new products and new markets. I listened to an IT manager explaining on a speakerphone to a colleague he served in the marketing function why it was going to take two days to get a requested report. They put energy into worrying about turf, credit, and justification.

Innovation 150

Innovation Budgeting Strategic Planning Tools 150

N2Growth Blog

MARCH 23, 2010

The time, energy, and cost associated with acquiring a customer are substantial, the benefits of retaining customers are considerable, and the costs associated with customer churn are significant.

Blog 345

Blog Brand Cost Bottom-up 345

Steve Farber

MARCH 13, 2017

Lublin researched this for her book, but she’s also experienced it first-hand as a corporate speaker and trainer on public relations and marketing topics.She knows that when an organization cultivates a reputation for kindness, it reaps rewards of “more visibility, more publicity, and more business.”

P&L 99

P&L Company Hotels Policies 99

Joseph Lalonde

MARCH 14, 2018

I asked each of these leaders a single question about healthy leadership: What healthy habits do you attribute to your success as a leader? Discover a healthy leadership habit of @MichaelHyatt at Click To Tweet. Check out these healthy habits of #leadership experts @MichaelHyatt, @MarkTimm, and @48DaysTeam Click To Tweet.

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

N2Growth Blog

NOVEMBER 10, 2010

Nothing signals leadership trouble more than an executive who can’t make decisions. Understanding and implementing the concept of “ actionable leadership &# is a major key to success in becoming a great CEO. However my question to you is this: What is leadership without action? Sound harsh?

Blog 387

Blog Learning-by-Doing CEO Strategy 387

N2Growth Blog

DECEMBER 22, 2010

In fact, in most cases I actually prefer to have my thinking challenged – this doesn’t threaten me as a leader, it improves my leadership ability. Anyone who has ever been in a leadership position has had to deal with the inevitable tough relationship that causes more than its fair share of brain damage.

Blog 419

Blog Gordon Follow-up Open-book 419

N2Growth Blog

OCTOBER 21, 2010

If opposing views are worth the time and energy to debate, then they are worth a legitimate effort to gain alignment on perspective and resolution on position. Being able to discern and debate subjective positions with objectivity is an art form that must be present for effective leadership.

Blog 419

Blog Gordon Learning-by-Doing Open-book 419

Tanveer Naseer

SEPTEMBER 6, 2011

With the month of September now underway, there’s an unmistakable feeling of renewed energy and determination in the air. Zappos’ success and reputation is not simply because they were the first.

Succession 210

Succession Goal Objective Technology 210

Strategy Driven

NOVEMBER 1, 2010

While so much expansion can be tough on a brand, Santander is moving quickly to rebrand all of its acquisitions under the Santander name and launched substantial marketing campaigns in the U.K., Goldman Sachs: what happens when you lose sight of your brand promise Goldman Sachs, on the other hand, has seen its reputation tarnished in 2010.

Brand 77

Brand Globalization Banking Long-term 77

N2Growth Blog

OCTOBER 10, 2010

but they expend far more energy intentionally searching for opportunity, but not just any opportunity – a game changer. Best, Leadership Freak, Dan Rockell pastortom2022 Hello Mike, another great post and this one, like others you write, makes us think. It only makes your current game better.

Blog 379

Blog Media Open-book Learning-by-Doing 379

Strategy Driven

OCTOBER 29, 2010

Slowly, we are seeing a shift from a buyer’s to a seller’s labor market. There may be a high unemployment problem but HR executives are still complaining about a significant skill gap, that is, a difference in proficiency between the majority of individuals in the market for jobs and those that companies want in their labor force.

Newsletter 50

Newsletter Reputation Resources Goal 50

Strategy Driven

AUGUST 1, 2016

Every time a great salesperson makes a sale, it remains in their self-confidence memory bank and can be called upon for positive energy in any situation. A Great Social Presence and Reputation. They know social media, have a social understanding, and participate daily in learning, posting, and reputation building. Sales skills.

Succession 50

Succession Open-book Customer Loyalty Learning-by-Doing 50

N2Growth Blog

DECEMBER 30, 2010

Over the years I’ve come to believe that there is only one sure fire litmus test for measuring leadership success, and to the chagrin of many reading this post, it has little to do with what happens on the job. Being a leader at home requires a different set of learnable competencies.

Blog 414

Blog Career Learning-by-Doing Advice 414

Miles Anthony Smith

MARCH 3, 2018

Or maybe you don’t buy into content marketing and its efficacy due to the overwhelming amount of content out there. This piece from Marketo is a great example of evergreen content on the topic of content marketing. So why should we even invest in evergreen content marketing for SEO? Think like a media company.

Content 56

Content Video Short-term Case Study 56

Strategy Driven

SEPTEMBER 6, 2013

A professional’s career and their collected Body of Work encompass time, energy, resources, perseverance and lots of commitment in order to produce. There are three key ingredients in developing deep leadership roots. Packaging, distribution and marketing of the product. by Hank Moore. Aged Cheese. Valuable Antiques.

Long-term 56

Long-term Budgeting Quality Consultative 56

Strategy Driven

JUNE 4, 2012

Energy/positive anticipation. IRS, business failure, damaged reputation, lawsuits. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! This is GREAT. All the stuff he or she is excited about. Big issues.

Customer Loyalty 50

Customer Loyalty Seminar Self-aware Books 50

Strategy Driven

OCTOBER 25, 2013

Another energy industry client operated coal mines. Protection of company reputation, partnerships and alliances, marketplace intelligence and customer interests and relationships. Prevention of leaks in customer information and losses in company market position. The goal was to keep litigation from occurring, which was met.

Crisis Management 92

Crisis Management Crisis Risk Management Budgeting 92

Strategy Driven

MAY 25, 2011

Unusually Excellent: The Necessary Nine Skills Required for the Practice of Great Leadership by John Hamm. Unusually Excellent is a back-to-basics reference book that offers both seasoned and aspiring leaders a framework for understanding and a guide for applying the battle-tested fundamentals of leadership at every stage of their careers.

Company 62

Company Venture Capitalist Film Reputation 62

Strategy Driven

JULY 1, 2011

A professional’s career and their collected Body of Work encompass time, energy, resources, perseverance and lots of commitment in order to produce. There are three key ingredients in developing deep leadership roots. Packaging, distribution and marketing of the product. Executive-Leadership Abilities. References.

Long-term 51

Long-term Benchmarking Quality Process 51

Strategy Driven

MAY 25, 2011

Unusually Excellent: The Necessary Nine Skills Required for the Practice of Great Leadership by John Hamm. Unusually Excellent is a back-to-basics reference book that offers both seasoned and aspiring leaders a framework for understanding and a guide for applying the battle-tested fundamentals of leadership at every stage of their careers.

Company 50

Company Venture Capitalist Film Reputation 50

Harvard Business Review

AUGUST 30, 2017

Since its founding just eight years ago, Uber has become one of the best-known brands in the world, has presence in over 80 countries, has market share reported at 77% in its core U.S. This occurs when the founder’s leadership skills hit a limit, inhibiting the ability of the company to go to the next stage.

CEO 12

CEO IPO Energy COO 12