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Embrace Wild Thinking to Grow Your Business

Skip Prichard

I spoke with Nick about their research and their book, WILD THINKING: 25 Unconventional Ideas To Grow Your Brand and Your Business. What is wild thinking? Wild thinking is what happens when you pose 25 thought-provoking questions to 25 intelligent, creative leaders in organizations as diverse as Google, Gap, Time Out and Twinings.

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How to grow sales on a downsized marketing budget

Strategy Driven

Businesses are often quick to slash marketing budgets in times of disruption, and the response to the recent economic upheaval has been no different. Global ad spend is predicted to fall by nearly $50 billion in 2020, with major organizations like Google cutting marketing budgets in half for the rest of the year.

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How Food Marketing Will Change Post-Pandemic

Strategy Driven

To this end, we must rediscover our passion for marketing , as business owners. However, if it’s too bright it can also signify danger, i.e. red mushrooms in the wild. This is something that is normal in our everyday lives, but something that doesn’t get taken advantage of in our marketing campaigns.

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LinkedIn Makeover: 10 Game-Changing Tips for Executives to Shine Online.

Rich Gee Group

For example, "Innovative Tech CEO | Driving Digital Transformation and Leading High-Performance Teams." Use bullet points for clarity and quantify achievements where possible, such as "Increased revenue by 30% through strategic partnerships and market expansion." "Updating your LinkedIn profile is like getting a haircut.

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Right Leadership, Right Model

Great Leadership By Dan

A pendulum tends to swing too far at first, and pretty soon we were in the second Wild, Wild West. We give each business unit as many resources – tech support, product management, marketing – as we can to enable them to operate as autonomously as possible. They were just crazily developing things, business model be damned.

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India's Stock Market: Nothing "Random" About It

Coaching Tip

See how beautifully India's 8-year long bull market follows a clear Elliott wave fractal pattern. Every day, the mainstream financial experts attempt to explain away fluctuations in stock market trends with some "fundamental factor" du jour, all of which boil down to this: good news causes a market to rise and bad news -- to fall.

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What’s Not Working in Content Marketing and How to Avoid It

Women on Business

Guest post by writer and online marketer Monica Crowe (learn more about Monica at the end of this post). Over marketing, otherwise known as hype, is high on the list of those fatal flaws. Don’t confuse marketing with hype. Marketing is using a well crafted, refined message, while hype is excessive and exaggerated.

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