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4 Ways Social Media Marketing Can Benefit Brick & Mortar Retail Stores

Strategy Driven

Brick & mortar retail stores are a vital part of the communities in which they exist. You can even take it a step further and film 10-plus-minute videos where you review products or provide educational information to viewers. By having an established storefront, they’re able to interact with the people who pass by on a daily basis.

Retail 91
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Salespeople have questions. Jeffrey has answers.

Strategy Driven

Questions from salespeople: Jeffrey, As you suggest, my company is going to start filming client video testimonials. Jeffrey, How do I overcome the “price issue” when the retailers only concern is to buy a cheaper product so they can enjoy a fatter margin? Best regards, Jeffrey. Walt, Answer: Your premise in incorrect.

Retail 67
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How Leaders Can Make Their Message More Memorable

Tanveer Naseer

I hear a similar exchange at retail stores, where you tell sales reps your shoe size and a few seconds later, they return to ask again. Company C : “Our talent acquisition, development and administration platform offers recruiting, onboarding, performance management, along with social network connectivity and data analytics.”

Simon 100
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Build A Buzz Around Your Business And Profits Will Soar No Matter What

Strategy Driven

In the film industry, movies are products. It needs to shine on the high street, particularly if you are part of a retail company. We have already mentioned how the film industry uses marketing events to create a buzz. For business owners, it is interesting and useful to consider what makes a new movie successful.

Film 50
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Holographic Light Field Displays

Strategy Driven

Unlike 3D films made for the cinema or stereoscopic televisions operating with glasses, such 3D displays require proprietary content combining as many as eight discrete images. He has BS and MBA degrees and a post-graduate diploma in management. There are other approaches to presenting three-dimensional images instantly. Conclusion.

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To Size Up Your Market in India, Look Twice

Harvard Business Review

Our goal was to rejuvenate a dying 40-year-old brand so it would appeal to a new generation of Indian children, many being raised on a diet of American cartoon shows and films. Over the next four years, Amar Chitra Katha's revenues grew seven-fold. One of the trickiest challenges in India is to get the size of the market right.

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To Win People Over, Speak to Their Wants and Needs

Harvard Business Review

During Tootsie, walking in the shoes of a woman had such a profound impact on Dustin Hoffman that, 30 years later, recalling his decision to make the film brought tears to his eyes in an interview with the American Film Institute. Secret shoppers pose as retail customers and record their observations. You and Your Team.

Film 8