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Key Traits of Challenger Brands that Allow Them to Punch Above Their Weight

Leading Blog

That punch is what gives brands what they most want from their branding, marketing, and advertising — a response. True challengers don’t follow convention. He needed an idea to turn up the volume, and he needed it quickly. The company’s extensive sales training far exceeded that of competitors. A challenger strategy.

Brand 288
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A Comprehensive Guide to Marketing Your Business at Trade Shows

Strategy Driven

If you’re a business owner, then there’s a good chance that you’ll eventually want to market your company at a trade show. However, marketing your business at a trade show can also be challenging if you don’t know what you’re doing. What is A Trade Show, and Why Must You Market Your Business There?

Marketing 102
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4 Hard-Hitting Strategies For Effective Marketing

Strategy Driven

The answer could very well be yes if you are not using effective marketing to get your message out there. The good news is you can read all about how to ensure your marketing efforts are hard-hitting as possible, in the post below. Social media marketing is often appealing because of the low costs involved. Pay attention to UX.

Marketing 101
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The Center for Leadership Studies Named to Training Industry Top 20 Leadership Training Companies List for the 8th Year in a Row

The Center For Leadership Studies

April 6, 2023 — Training Industry today announced its selections for the 2023 Top Training Companies lists for the Leadership Training sector of the corporate learning and development (L&D) market. Industry visibility, innovation and impact in the leadership training market. RALEIGH, N.C.

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Ask, Learn, Follow Up and Grow

Marshall Goldsmith

Next, if the person was skilled and/or lucky, more promotions followed until he or she eventually became an executive who could tell lots of people what to do. No one person will be smart enough to keep up. ” If leaders will not be able to keep up with the rapidly changing world, detailed policy manuals don’t have a chance!

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How To Handle Employee Cyber Security Training

Strategy Driven

Setting up complicated systems to protect your business is great. That’s why every organization should give their employees basic cybersecurity training. Here are some tactics for training your employees in cybersecurity: 1. You should also encourage them to ask questions and set up a department that can address their concerns.

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6 Effective Digital Marketing Tips for Entrepreneurs To Increase Returns on Investment

Strategy Driven

Digital marketing is the future of marketing. Researchers have found a 20% increase in digital marketing activities of businesses from 2020 to 2021. This suggests that the pandemic has urged more and more people to turn towards digital marketing. Let’s now look at the 6 effective digital marketing tips for entrepreneurs.