Forrester Leadership Marketing Report 
Modern Servant Leader
JANUARY 17, 2013
In an evolving digital work place, it is critical for leaders to think of their products, services and leadership in terms of SoCoLoMo. Employee Trust: 82% of employees say they trust a company more when the CEO and leadership team communicate via social media. The Digital Marketer: Benchmark & Trends Report 2012.
Harvard Business Review
MAY 3, 2017
That the CHRO role, although at first it may look career limiting, can have more impact than any other position reporting to the CEO? Lucia Luce Quinn is Chief People Officer at Forrester Research. What if we told you that the CHRO role might be the best job you could ever have, with real opportunity for reshaping an organization?
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Harvard Business Review
APRIL 18, 2011
In our recent report, The Rise Of The Chief Customer Officer, we found that: Titles can vary. A third of the CCOs previously held Division President or GM roles, and almost as many worked in a marketing and/or sales position. Paul Hagen is a Principal Analyst at Forrester Research where he serves customer experience professionals.
Harvard Business Review
JULY 16, 2014
As a consequence, CIOs work on go-to-market strategies as well as on acquiring and retaining new customers. They will also be able to focus more on providing governance leadership, ensuring, as Gartner Research defines it , the effective and efficient use of information technology in enabling the organization to reach its goals.
Harvard Business Review
APRIL 19, 2016
becoming the second largest smartphone market in the world. Forrester Research reports that online spending in India will grow to nearly $75 billion by 2020, from $12.1 Clearly, there’s awareness and connectivity between major corporate leadership and the prospective tech market in India. billion in 2015.
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