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Avoid an HR Headache with these 25 Tips

ExactHire - Leadership

You can increase engagement and reduce turnover by supporting your employees’ career development goals. And employee conflict, always a drag on productivity, is even more damaging in the tight post-Covid labor market. Without a doubt, a career in human resources can be a wild ride. Create a career development plan for employees.

Tips 98
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Brand Exposure

N2Growth Blog

While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric. It is simply a more intelligent approach to consistently manage brand exposure than it is to let your brand run wild and then attempt to triage overexposure.

Brand 325
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Guardrails: Keep Your Projects Out of the Weeds

Strategy Driven

The Zigzag Principle : The Goal Setting Strategy that will Revolutionize Your Business and Your Life by Rich Christiansen Have you ever set your sights on the top of a mountain and then started your ascent by heading straight through the trees and up the sheer cliffs? Replicating your successes to bring your product to the masses.

Project 50
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The Basic Social Media Mistakes Companies Still Make

Harvard Business Review

Marketers take a channel such as Facebook, Twitter, or LinkedIn, and then set goals for raising their numbers of likes, comments, and shares. Unless you connect your social media actions to broader business goals from the beginning, ROI can be elusive, and social media becomes an end unto itself. How will you know you are successful?

Media 13
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The Books That Impacted My Life In 2014

Joseph Lalonde

Wild At Heart: Discovering The Secret Of A Man’s Soul by John Eldredge – This is the second or third time I’ve read through Wild At Heart and I’ve found it just as applicable today as I did the first time I read the book. What we can take away from Wild At Heart is that men and women are created differently.

Books 120
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The Dangers of Linking Pay to Customer Feedback

Harvard Business Review

It can spur creativity and accelerate actions designed to meet important goals. It's the basis for their goals. Once compensation depends on improving a particular score, people tend to focus on the metric rather than on what it tells you about what customers want or need. Done right, it can reinforce a company's values.

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The Best CMOs Combine 4 Leadership Styles

Harvard Business Review

She described ethnographic field research where, armed with cameras, Vans leadership hit the road to observe customers out in the wild. This key insight launched a campaign targeting this demographic that has, so far, more than doubled projected goals for the category. What they discovered was a desire to be original.