The Horizons Tracker

AUGUST 1, 2019

Oxford University researchers Carl Benedikt Frey shot to public attention in 2013 when he and colleague Michael Osborne released research in which they predicted that 47% of jobs could be automated within the next decade or so. Technology at Work. I was understandably curious therefore to see if Technology at Work 4.0

Technology 64

Technology Short-term Osborne Long-term 64

The Horizons Tracker

OCTOBER 5, 2023

Indeed, the unemployment rate has remained low throughout the decade since Oxford’s Frey and Osborne ignited the latest wave of concern about the impact of technology on jobs.

Organization 88

Organization Osborne Bottom-up Attrition 88

The Horizons Tracker

SEPTEMBER 23, 2021

Since Frey and Osborne’s hugely popular paper in 2014, the traditional narrative surrounding automation at work has been that millions of jobs will be lost to the march of technologies such as robotics and artificial intelligence. Highly-skilled professionals are very good at what they do, better than their managers.

Osborne 95

Osborne Competitive Advantage Technology Skills 95

Harvard Business Review

DECEMBER 14, 2015

It has also has inspired scholarship by academics such as Carl Benedikt Frey and Michael Osborne of Oxford University, who estimate that 47% of occupations in the United States could be automated within 20 years, and David Autor of MIT, who argues that the ability of machines to take on human jobs is vastly overstated.

Osborne 8

Osborne Technology McKinsey Marketing 8

Harvard Business Review

SEPTEMBER 30, 2015

In a study conducted with Google Europe , Roland Berger assessed the digital maturity of French companies, looking into three distinct dimensions: equipment, practices and uses, and organization and skills. Osborne from Oxford University calculated that about 47% of American jobs could disappear by 2020 due to digitization.

Maturity 8

Maturity Drucker Osborne Middle Management 8