N2Growth Blog

APRIL 29, 2021

When put to work, new technologies create many positive ripple effects on the global market, spawning some of today’s most exciting new businesses, even creating whole new industries and movements around them. It takes a unique mindset to execute them. . .” – Theodore Levitt.

Technology 240

Technology Innovation Levitt Supply Chain 240

Lead Change Blog

JANUARY 28, 2019

People who lead from this perspective bring completely different practices than those who have a more parental view of their leadership role. Innovative service leadership relies on the naturalness of valued relationships instead of “proper” dealings, artificial structures, and contrived pecking orders.

Innovation 254

Innovation Levitt Objective Creativity 254

In the CEO Afterlife

JULY 2, 2013

The consumer packaged goods industry, at one time the mecca of marketers, has long given way to the goods and services of the exciting information age. Branding Leadership Marketing Strategy Advertising Consurmer Packaged Goods Social Media Theodore Levitt Vision' Marketing is the creator and curator of that disparity.

Marketing 257

Marketing Levitt Telecommunications Brand 257

LDRLB

AUGUST 13, 2012

As industrial age work transitioned to knowledge work, many began to question whether or not incentives would stay effective. As a tool drive performance, there is nearly 100 years of solid argument for their use in organizations. More recently, however, their use has been called into question.

Incentives 133

Incentives Creativity Levitt Drucker 133

Joseph Lalonde

MARCH 14, 2018

I asked each of these leaders a single question about healthy leadership: What healthy habits do you attribute to your success as a leader? Discover a healthy leadership habit of @MichaelHyatt at Click To Tweet. Check out these healthy habits of #leadership experts @MichaelHyatt, @MarkTimm, and @48DaysTeam Click To Tweet.

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

Mark Sanborn

FEBRUARY 19, 2019

” Theodore Levitt said, “The future belongs to those who see opportunities before they become obvious.” As you learn, keep asking yourself “What are the implications for my career, my industry and my life?” The post Learn Like A Leader appeared first on Mark Sanborn Keynote Leadership Speaker.

Learning-by-Doing 56

Learning-by-Doing Drucker Levitt Education 56

Harvard Business Review

JANUARY 13, 2014

In 1960, marketing legend Ted Levitt provided perhaps his seminal contribution to the Harvard Business Review : “ Marketing Myopia.” To avoid that, Levitt exhorted leaders to ask themselves the seemingly obvious question – “What business are you really in?” Innovation Leadership Strategy' No, it’s to maximize shareholder value.

Levitt 11

Levitt Christensen Competitive Advantage Welch 11