N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. Yet, when carried out adeptly, it results in holistic and sustainable marketing strategies.
The Horizons Tracker
MARCH 14, 2023
In a recent article, I highlighted some of the challenges involved in translating investment in technology and innovation into productivity improvements across the economy. This is emphasized by the fact that only 12% of respondents reported to having achieved an outstanding result using innovative dissemination channels.”
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Strategy Driven
DECEMBER 29, 2022
Being a “software as a service” provider company, you must invest in marketing for your product as much as your competitors do. Public Relations is a good option. If you are looking to create a more honest and reliable image of your company among your customers, public relations can help. It Is A Low-Cost Option.
Lead Change Blog
MARCH 8, 2017
A well-designed, user-friendly website is an important part of marketing and fundraising for your nonprofit organization. The Innovative Finance Foundation (IFF) uses www.if.foundation for its network dedicated to funding sustainable development and ending extreme poverty. Your domain name is free advertising for your organization.
Mike Cardus
APRIL 5, 2020
You were forced, outside your control, to look at this new work environment and create some process or system to get work done while being thoughtful about the public relations viewpoint of working through a pandemic. As you check-in with your management, you are reflecting the priorities to them.
Engaging Leader
NOVEMBER 12, 2013
After honing his expertise in general management, marketing, strategy and sales techniques across healthcare and information technology sectors, Nicholas now leads marketing and public relations functions while helping to drive strategy and […].
Women on Business
JANUARY 18, 2013
The same goes for your print collateral, which despite the digital takeover still has a place in modern marketing. I’m sure we could all go without hearing the word “innovator” for a few years, but anyone who is spending money (antique collectors exempt) is also seeking the “latest, greatest.”.
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