Harvard Business Review

OCTOBER 30, 2014

Nowhere else in the executive suite of a typical corporation are two functions as closely intertwined as sales and marketing. Yet for all the shared responsibility, the marketing and sales relationship has often been a contentious and lopsided one, with sales dominating in B2B sectors while marketing leads in B2C ones.

Marketing 10

Marketing Guidelines B2C Analysis 10

Harvard Business Review

JANUARY 16, 2013

A lot of companies congratulate themselves on having a "social media presence" — by which they mean a Twitter following and Facebook likes and a marketing plan that uses social networks. But some 70% of the extra profit to be made through social technologies has nothing to do with marketing. Integration. into the core.

Media 8

Media McKinsey Supply Chain Telecommunications 8

Harvard Business Review

JANUARY 25, 2012

Data-driven managers, departments, and organizations have always enjoyed distinct advantages. The data-driven have crafted the best strategies, uncovered wholly new markets, and kept operational costs low. The McKinsey report on Big Data suggests the U.S. The McKinsey report on Big Data suggests the U.S.

Organization 15

Organization Telecommunications McKinsey Price 15

Harvard Business Review

SEPTEMBER 29, 2011

Not long ago, the chief executive of a global telecommunications firm shared with me his frustration that "even in a meeting with the CEO, most institutional investors seek only granular data points to plug into their models. They can signal to the market the types of investors they wish to own their shares.

Long-term 12

Long-term CEO Short-term Asset Management 12

The Horizons Tracker

SEPTEMBER 22, 2022

Similarly, there are evident challenges in terms of market sophistication, with the country ranking 123rd in terms of ease of getting credit and general access to finance. For instance, the Global Innovation Index ranks the country just 117th in terms of ICT usage, with the general infrastructure ranked even worse.

Succession 82

Succession Entrepreneur Globalization Innovation 82

Harvard Business Review

OCTOBER 27, 2015

” The proposal is to create a “Digital Single Market” in the EU. The goal of the Digital Single Market is an ambitious one: to deliver by the end of 2016 the equivalent of US$ 471 billion per year to the regional economy and 3.8 The EC’s pronouncements signal the beginnings of a “Digital Maastricht Treaty.”

Crisis 8

Crisis McKinsey Policies Globalization 8