Strategy Driven

MAY 15, 2015

It is becoming increasingly rare to find an individual or organization that has not yet been required to team with others. Widget manufacturing companies team with retail management experts to open a string of widget stores. Non-profit organizations banning resources for programs or fund-raising. About the Author.

Cooper 50

Cooper Open-book Tourism Telecommunications 50

First Friday Book Synopsis

JUNE 17, 2015

Johnson & Son Professor of International Marketing at the Kellogg School of Management, Northwestern University, Evanston, Illinois. Philip Kotler is the S.C. He received his Master’s Degree at the University of Chicago and his PhD Degree at MIT, both in economics.

Marketing 70

Marketing Management Tourism Analysis 70

First Friday Book Synopsis

MAY 22, 2015

Johnson & Son Professor of International Marketing at the Kellogg School of Management, Northwestern University, Evanston, Illinois. Philip Kotler is the S.C. He received his Master’s Degree at the University of Chicago and his PhD Degree at MIT, both in economics.

Marketing 70

Marketing Management Tourism Wilde 70

Harvard Business Review

MARCH 2, 2015

In fact, her love of the city’s mingled cultures and vibrant local businesses was one of the things that had inspired her to cofound Unamano, now a world-renowned nonprofit that supported entrepreneurship in emerging markets. Unamano’s mission was to help entrepreneurs in emerging markets—not in the United States.

Case Study 8

Case Study Incubator Marketing Real Estate 8

Harvard Business Review

OCTOBER 25, 2017

Five years ago, with intensifying competition, the Philips board split the organization into three different companies: Consumer Health, Lighting, and Healthcare. It then went on to launch “Accelerate,” a program aimed at accelerating growth by transforming each new independent company into a focused organization.

Project 8

Project Productivity Products Health Care 8

Harvard Business Review

MAY 15, 2018

Only a minority of firms is well ahead in planning and preparing a UK market strategy. Internally, several parts of an organization may have to sign off on making such changes; externally, the process of finding new suppliers and contracting can be time-consuming. Relying on historical data is risky too. How to Plan for Brexit.

Planning 8

Planning Supply Chain Strategic Planning Workshop 8

Harvard Business Review

JUNE 13, 2011

"Our new service tested off the charts — more than 5% of customers we surveyed said they would buy it," one reader at a not-for-profit organization emailed me. "We Most organizations have an untapped asset walking their hallways every day. Introduce a "10% version" of the offering in a highly contained market.

Innovation 13

Innovation Venture Capitalist Seminar Tourism 13

Harvard Business Review

JANUARY 26, 2015

State satisfaction mattered more than market disruption. With apologies to Ted Levitt , a new “Marketing Myopia 2.0” ” That’s not cynicism; that’s savvy risk management. Twenty-first century market competition in disruptive business environments quickly becomes regulatory lawfare.

Disruptive Innovation 8

Disruptive Innovation Levitt Tourism Incentives 8

Harvard Business Review

MAY 31, 2018

Capital markets, as a whole, are also moving in this direction. In 2016, socially responsible investing made up more than one out of every four invested dollars under professional management. In turn, this will foster better social outcomes and create new markets and consumer segments. We believe the answer is yes.

Company 8

Company Decentralization Long-term Operations 8

Harvard Business Review

SEPTEMBER 9, 2015

I knew it would be a challenge to restart my career in a new market, especially one that is densely populated with talent, so I expected the process to take a few months. How could a career that ranged from working with royalty to Fortune 500 brands and startups not pique the curiosity of any hiring managers?

Tourism 8

Tourism Career Storytelling Marketing 8

Harvard Business Review

AUGUST 17, 2015

There was a spike in the 2000s when Venezuela began to provide petroleum at deeply discounted market prices, and that peaked just before the 2008-09 financial crisis. It is probably the best, most well-trained workforce at the cheapest labor-market price that any international investor could find anywhere in the world.

Biotechnology 8

Biotechnology Tourism Human Capital Pharmaceuticals 8

Harvard Business Review

NOVEMBER 7, 2011

Europe's crisis management hasn't looked much better. If they simply declare that all euro-obligations of Greek domiciled organizations will be paid (and, presumably, received) in the future in drachmas at the prevailing rate, one can imagine an awful lot of broken contracts and lawsuits ensuing.

Tourism 8

Tourism GDP Short-term Crisis Management 8

Harvard Business Review

FEBRUARY 8, 2016

If I asked you to picture the consumer luxury market, you might imagine jewels, sports cars, watches, premium drinks, high-end shoes and apparel, and so on. Leonardo DiCaprio and Mark Ruffalo have produced movies and started organizations to tackle climate change and promote renewable energy. None of this is easy or obvious.

Brand 8

Brand Supply Chain Apparel Tourism 8

Harvard Business Review

APRIL 4, 2013

So far, Rwanda''s three big clusters are coffee, tea, and tourism, but Porter is convinced there are more to come. In these cases Rwanda had eroded assets, but there was a foundation and a proof point, a market test that these areas could be successful and they could be competitive. How do we upgrade? What are the bottlenecks?

Porter 8

Porter Tourism Politics Long-term 8

Harvard Business Review

JULY 27, 2011

Rather than struggle against austerity, British Games organizers have embraced it as a driver for change. This is not even a marketing partnership. The more test events completed, the better prepared organizers will be to manage spectators' security come Games-time. Sponsorship revenues are case in point.

Supply Chain 10

Supply Chain Tourism Banking Budgeting 10

Harvard Business Review

NOVEMBER 15, 2013

This is a big dream worthy of our attention, and Alibaba has won the world’s admiration as an exciting and viable organization. To quote Peter Drucker, “The purpose of an organization is to make ordinary people do extraordinary things.” It’s something that could never have happened in most other large, complex organizations.

Entrepreneur 8

Entrepreneur Proposal Stage-Gate Disruptive Innovation 8