Remove Marketing Remove Power Remove Process Remove Telecommunications
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What They Didn’t Teach You at Business School about Negotiation

Great Leadership By Dan

Indeed, we often tell the parable of the orange to demonstrate the thinking behind the process. Rather than focusing on disputes or problems, the process begins with a search for opportunities. The creative teams he developed laid the foundations for today’s music, movie, and telecommunications industries.

P&L 252
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Intrapreneurship in "Social" Business

Mills Scofield

A powerful way to do this, called mobile recruitment uses text messaging (SMS: Short Message Service) to allow workers to find jobs. I was directed to two companies already working in this market, Baba Jobs in India and Assured Labor in Latin America. This customer discovery process let me identify the forces acting on a worker.

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The Big Picture of Business – Collaborations, Partnering and Joint-Venturing… Priority for Business.

Strategy Driven

Just as empowerment, team building and other processes apply to formal organizational structures, then teamings of independents can likewise benefit from the concepts. Here are some examples of Joint-Venturing: Producers of energy create an independent drilling or marketing entity. Telecommunications industry service providers.

Cooper 50
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Put the “and” Back in “Sales and Marketing”

Harvard Business Review

Nowhere else in the executive suite of a typical corporation are two functions as closely intertwined as sales and marketing. Yet for all the shared responsibility, the marketing and sales relationship has often been a contentious and lopsided one, with sales dominating in B2B sectors while marketing leads in B2C ones.

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Defining The Second Ring of Service/Quality: Support That Satisfies

The Practical Leader

And there’s the power and simplicity of The Three Rings model. A telecommunications company discovered that when company representatives periodically called customers, those customers perceived improvements in their service — such as fewer dropped calls — whether there actually were less calls dropped or not.

Quality 49
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The Right CEO Personality for Process Improvement

Harvard Business Review

I also argued in my last post that the CEO has a critical and unique role to play in process improvement, enabling a companys activities to be redesigned across functions and divisions. If the CEO doesnt play this role, process improvement stays comfortably within functional boundaries. He wasnt a process manager.

Process 15
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Create Early Warning Systems to Detect Competitive Threats

Harvard Business Review

One of the key tipping points in a market occurs when a company, in Christensen's language, overshoots a given market tier by providing them performance that they can't use. Companies often miss important shifts because they start not among mainstream customers, but at people at the fringes of the market.

System 15