Marshall Goldsmith

FEBRUARY 8, 2018

Deepa Prahalad – Focused on design and emerging markets. Forbes – #1 Leader in Retail. Rod MacKenzie – Executive Vice President, Chief Development Officer for Pfizer, member of Pfizer’s Executive Leadership Team. Telisa Yancy – Chief Marketing Officer at American Family Insurance. Non-profit CEOs.

Executive Coaching 70

Executive Coaching CEO Magazine Banking 70

Harvard Business Review

JULY 31, 2017

Take the MIT Media Lab’s experiment to see whether it could estimate retail sales performance on “Black Friday,” the day following the US Thanksgiving holiday. Combining this with data on average spend per shopper enabled them to estimate a retailer’s sales , even before the company had recorded it themselves.

Marketing 8

Marketing Root Cause Analysis Management Supply Chain 8

Harvard Business Review

SEPTEMBER 27, 2017

Coca-Cola recently reshuffled its leadership team to focus on growth, innovation, and digital. At L’Oréal, CEO Jean-Paul Agon signaled the company’s digital transformation when he recruited Lubomira Rochet to be the chief digital officer and a member of the executive team.

P&L 12

P&L Agility Fashion Media 12

HR Digest

OCTOBER 29, 2023

Harvard Business Review found that teams with a shared purpose and uniting values showed a 17 percent increase in performance , highlighting clearly why setting good work culture examples is important. According to Insight Global ’s consolidated data, companies that showcase diversity become 70 percent more likely to reach new markets.

Examples 97

Examples Company Diversity Team Building 97

Harvard Business Review

NOVEMBER 7, 2017

The lack of narrative is particularly a problem in the relationship between sales and marketing. This behavior is a result of the underlying mental models of sales and marketing. Marketers see the world as campaigns, messages, channels, and audiences. To a marketer, sales is a channel for reaching their audience.

Execution 12

Execution Strategy Metrics Resistance 12

Harvard Business Review

FEBRUARY 27, 2012

At the Chemical Heritage Foundation's recent seminar on advanced materials innovation, a half-dozen R&D leaders collectively commanding billions in spend couldn't have been more excited about the market potential for their new materials. The account team would never have helped organize that kind of test "on spec."

Innovation 11

Innovation Budgeting Chemicals Seminar 11

Harvard Business Review

APRIL 4, 2016

And while two years of shrinking GDP growth , sanctions , and a volatile ruble have led some companies like GM to leave the market, there has not been a large-scale exodus of MNCs from Russia. For multinational firms, Russia’s attractiveness lies primarily in the size and sophistication of its market.

Depreciation 8

Depreciation B2B Price Crisis 8

Harvard Business Review

OCTOBER 14, 2014

Etsy analyzes technical challenges on its public engineering blog , opens its professional development workshops to the local coder community, publishes success stories on its Slideshare channel, and gives away code on its GitHub repositories, all to help other software-centric firms accelerate their own learning and growth.

Company 9

Company Business Model Workshop Metrics 9

Harvard Business Review

MARCH 1, 2017

Our innovation team, at 45 Park Lane, in London, started by compiling data about our guests’ clothing behaviors and our hotel laundry processes, getting housekeeping and bell staff involved, as well as searching social media for customer posts. A cotton polo shirt retails for about $29.95 Figuring Out What Our Customers Wanted.

Hotels 8

Hotels Fashion Budgeting Retail 8

Harvard Business Review

SEPTEMBER 13, 2012

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. As CIOs pitch new IT projects and their teams undertake delivery, cost and effort estimates can vary wildly. The result?

Supply Chain 15

Supply Chain CIO Budgeting Project 15

Harvard Business Review

JULY 24, 2017

So four years ago, when I was CEO of GE Capital Retail Finance and tapped to lead a mega change initiative — splitting off our unit into a new, publicly traded company, Synchrony Financial — I’ll admit I viewed it as a huge challenge. We have hired more than 5,000 new employees since beginning the effort in late 2013.)

Management 10

Management IPO Diversity Long-term 10

Harvard Business Review

NOVEMBER 19, 2013

How many times have you had a strategy meeting that gathered a smart, enthusiastic team to generate interesting ideas and debate their merits, yet after the meeting… nothing… much… happened? The client company then refines these concepts and prototypes and takes them to market. A Different Approach.

Innovation 9

Innovation Company Entrepreneur Constraint 9

Harvard Business Review

FEBRUARY 7, 2014

A hallmark of skilled leaders and teams is that, as their organizations grow larger and older, as the footprint of a change program expands, they keep looking for signs of once useful but now unnecessary roles, rules, traditions, processes, products, strategies, and services. Yet scaling is also a problem of less.

Venture Capitalist 8

Venture Capitalist Brainstorming Proposal CEO 8

Harvard Business Review

JANUARY 24, 2017

day, scale-focused workshops and related activities. But the Scalerator is very different from your typical startup accelerator: in our program, startups of any sector or age are accepted only if they have already demonstrated real market traction, high levels of ambition, and have a significant ownership stake.

Entrepreneur 8

Entrepreneur Mentor Banking Self-aware 8

Harvard Business Review

APRIL 10, 2013

I met Slovenian entrepreneur, Sandi Cesko, in 2007 when his Ljubljana -based multi-channel retail operation, Studio Moderna , had about $70 million in sales. Having startup policies without taking care of access to IPO markets is like having a fast new ramp onto a pot-holed dirt road. Even better. Convene, celebrate, catalyze.

Entrepreneur 8

Entrepreneur IPO Incentives Venture Capitalist 8

Harvard Business Review

FEBRUARY 7, 2013

That's essential to tweaking products and marketing campaigns — or overhauling them when necessary. Steve DeCorte, TW Garner's general manager of sales, told me that "as a small company, using AMG Strategic Advisors puts us on a level playing field with the largest consumer packaged goods companies when we call on retail customers.".

Organization 8

Organization Supply Chain Team Outsourcing 8

Harvard Business Review

SEPTEMBER 26, 2014

In preparing for a brand experience workshop with a retail banking customer recently one key element became pretty clear: You have to work from the outcomes back. What did this look like for that retail banking client I was talking about? Branding Customers Managing people Marketing' Made it specific.

Brand 10

Brand Team Retail Banking 10

Harvard Business Review

AUGUST 14, 2012

A few weeks ago I was asked to prepare a workshop for a telecom company that wants to invest more in customer intelligence. No organization can pursue all of them at once (and this company didn't want its workshop to last a week), so the challenge is to narrow down the options fast. Marketing mix portfolio modeling.

Objective 11

Objective Attrition Workshop Retail 11

Harvard Business Review

AUGUST 17, 2015

” Manufacturers and retailers can jointly learn what shelf sets, aisle layouts, signage, and promotions are capturing attention and changing shoppers’ behavior in the moment. Not only did Destinations advance from insight to concept development to market launch in record time, but it exceeded its sales forecasts.

Document 8

Document Marketing Learning-by-Doing Travel 8

Harvard Business Review

FEBRUARY 28, 2017

Pearl, his VP of marketing, had learned that their rival Berlinger was launching a line of gem-accented watches, which would be sold exclusively through Shanguang, China’s biggest jewelry retailer. ” “And so we’re stuck with subtle marketing? The design team has a workshop starting at 10 our time.

Case Study 8

Case Study Brand Simon Marketing 8