Harvard Business Review

MARCH 15, 2013

It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?

Marketing 9

Marketing Brand Advertorial Advertising 9

Harvard Business Review

AUGUST 16, 2017

In the model described by Clayton Christensen, a new entrant offers substitute products using technology that is cheaper but initially inferior to products offered by mature incumbents. For one thing, it’s not clear what disruptive technology the company is offering. car manufacturer and all but three worldwide.

Supply Chain 11

Supply Chain Automotive Disruptive Innovation Transportation 11

Harvard Business Review

FEBRUARY 18, 2014

The announcement late last week of Comcast’s $45 billion merger with Time Warner Cable set off a predictable frenzy of hyperventilating by much of the technology media and self-appointed consumer advocacy groups. Cable is just a technology, increasingly one of many, for transmitting information, whether video, voice or data.

Technology 8

Technology Content Information Technology Franchising 8

Harvard Business Review

SEPTEMBER 13, 2012

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. Lines of business are now getting their own official technology budgets for non-standard software products. IT as Process Creator.

Supply Chain 15

Supply Chain CIO Budgeting Project 15

Harvard Business Review

MAY 14, 2015

According to Whole Foods co-CEO Walter Robb, these future stores will feature “modern, streamlined design, innovative technology, and a curated selection” of lower-priced organic and natural foods. But with $10 billion in 2014 sales and an annual growth rate of 14% over the last five years, the grocery delivery market is booming.

Price 8

Price Retail Brand Class 8

Harvard Business Review

AUGUST 15, 2013

And last year, he decided that the answer was to take the company private, to escape the hectoring of the public market. Dell''s fortunes have not reversed over the past six years, owing in part to the recession, but more fundamentally to the decline of the PC market. For more background on the potential deal, click here.)

Rivkin 15

Rivkin Succession Short-term Case Study 15

Harvard Business Review

MARCH 10, 2014

Inequality, in the broadest sense, is precisely, and perhaps paradoxically, what entrepreneurship is all about: entrepreneurs use their wit and grit to burst into new markets and generate extraordinary wealth, sometimes very quickly, more often over decades. So is inequality, when it is directly created by entrepreneurs, good or bad?

Venture Capitalist 8

Venture Capitalist Supply Chain Real Estate Entrepreneur 8

Harvard Business Review

JUNE 22, 2015

The technologies and trends shaping tomorrow’s businesses. Walmart’s Retail Link offers an electronic bridge to the retailer’s suppliers, providing data on sales and inventory levels and allowing them to download purchase orders. Insight Center. The Future of Operations. Sponsored by GE Corporate.

Supply Chain 8

Supply Chain Crisis Transportation Tactics 8

Harvard Business Review

JUNE 5, 2015

.” Today, CRM pervades the way many companies track and measure how they interact with other organizations, across many departments: marketing, sales, customer service, support, and others. The technologies and trends shaping tomorrow’s businesses. Insight Center. The Future of Operations. Sponsored by GE Corporate.

CRM 8

CRM Management Taylorism Taylor 8

Harvard Business Review

FEBRUARY 6, 2013

It looked like a stuffed animal — a cartoonish plush bird with a beetling brow and goofy eyes — but it contained a microphone, tiny speaker, headphone jack, computer chip, and enough speech-recognition and voice-generation technology to engage in sassy banter in Mandarin. But the Brrrd's heyday had come and gone.

Case Study 8

Case Study Retail Learning-by-Doing Education 8

Modern Servant Leader

FEBRUARY 17, 2016

The world’s largest online shoe retailer went from 8 million $ to 1 billion $ annual revenue in 7 years. You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16

Leadership 100

Leadership Servant Leader Airlines Learning-by-Doing 100

Modern Servant Leader

FEBRUARY 17, 2016

The world’s largest online shoe retailer went from 8 million $ to 1 billion $ annual revenue in 7 years. You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16

Leadership 100

Leadership Servant Leader Airlines Learning-by-Doing 100

Harvard Business Review

DECEMBER 23, 2015

Besides possibly saving humanity, the deal has another big upside — it signals to financial markets and businesses that the low carbon economy is worth investing in. Multi-trillion-dollar markets are in play and there will be many more winners than losers. Companies line up like never before for climate action. In the U.S.,

Supply Chain 8

Supply Chain Apparel Energy Price 8

Harvard Business Review

OCTOBER 11, 2013

Half a dozen companies worldwide are licensed to manufacture the machines and pods and sell them to retailers and distributors, paying royalties to Terranola on each sale. Competitive products came on the market, but none were as popular as the Express. Terranola’s market cap skyrocketed to $8.1 Doom and Gloom.

Case Study 8

Case Study CFO Hedge PR 8

Harvard Business Review

MAY 30, 2017

After discussing Jacobi’s sales woes, Shani, suggested he try out Albert, Adgorithm’s AI-driven marketing platform. It works across digital channels, like Facebook and Google, to measure, and then autonomously optimize, the outcomes of marketing campaigns. Jacobi decided he’d give Albert a one-weekend audition.

ROI 14

ROI Tools Marketing CRM 14

Harvard Business Review

SEPTEMBER 4, 2015

The second is technology. As a result, we expect to see America’s leading companies leveraging what Mark Cuban calls the “spot market for intellect” for an increasing share of their needs. This is already happening in some places. Fortunately, we’ve solved far more complex problems.

Human Resources 8

Human Resources Bureaucracy Cost Wilde 8

Harvard Business Review

APRIL 16, 2015

When it comes to choosing media to support a new product launch, consider the target market. Brands are using Snapchat to provide exclusive, limited-time opportunities to fans, closing the gap between virtual and in-store retail experiences. Seniors, Boomers and GenXers still like to curl up with a magazine.

Media 8

Media Tactics Productivity Products 8

Harvard Business Review

DECEMBER 20, 2011

From relentless demand for resources to bamboo-like 9% growth to vicious competition for the technologies and industries of the future, China will be the big story for a long time. So one technology and company failed miserably (and perhaps the government made a bad investment choice). China, China, and China. Right now, the U.S.

Supply Chain 15

Supply Chain Apparel P&L Long-term 15

Harvard Business Review

AUGUST 17, 2015

At the same time, technologies like selfie sticks, Fitbits, and wearable video cameras are making people comfortable monitoring their own calorie consumption, sleep patterns, heart rate, friends, family, and daily experiences. Product and package designers can see how people open, store, and use their purchases “in the wild.”

Document 8

Document Marketing Learning-by-Doing Travel 8

Harvard Business Review

FEBRUARY 9, 2018

Hostility to the internet appeared the moment the Web became a commercial technology , threatening from the outset to upend traditional businesses and maybe even our deeply-embedded beliefs about family, society, and government. Of course, nobody thinks technology companies should be left unregulated. It isn’t.

Disruptive Innovation 8

Disruptive Innovation Technology Proposal Innovation 8

Harvard Business Review

JULY 28, 2016

New workers embarking on their careers are finding that their education is incomplete in many areas essential to our technology-driven lives today. While all of these are contributing factors, the major factor, in our view, is the deflationary effect of technology, which our measurement systems fail to account for.

GDP 8

GDP Wilde Intangible Assets GAAP 8