It’s no great revelation that women have exceptional selling instincts. In fact, Tom Peters has said that women make better salespeople than men. What we’ve found in coaching senior-level women, however, is a dichotomy of sorts: Women working in sales jobs are the best-in-class at what they do — and they love it. Yet, women in non-sales roles tell us they would prefer a trip to the dentist over selling.
Women Who Sell Get Promoted
If you’re uncomfortable in sales, change the way you think about it.
September 13, 2012
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New!
HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.