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Steve Jobs, Tim Cook, and Apple's Innovation Premium

Harvard Business Review

It took a few years to get things back on track, but from 2005-2010 Apple's innovation premium jumped to 52%. Time will tell whether Cook and his team will actually catch the front edge of the next disruptive innovation. Staying at the top of the innovation heap is not easy but it is possible. Can he do it?

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HP's Decade-Long Departure

Harvard Business Review

On September 3, 2001, HP announced that they would acquire Compaq. •On On October 23, 2001, Apple announced the iPod. In 2010 the game was over. However only one computer maker made the transition. Why is that? Consider how HP and Apple faced the changes in the PC market almost exactly a decade ago. •On

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Kodak’s Downfall Wasn’t About Technology

Harvard Business Review

Before Mark Zuckerberg wrote a line of Facebook’s code, Kodak made a prescient purchase, acquiring a photo sharing site called Ofoto in 2001. Maybe in 2010 it would have lured a young engineer from Google named Kevin Systrom to create a mobile version of the site. And Kodak totally missed that. But it didn’t, entirely.

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The Market Wants Apple to Unveil a Time Machine

Harvard Business Review

What the naysayers are overlooking or ignoring is that one could have made a list for Steve Jobs that would look remarkably similar: Missed earnings: Apple posted a $247 million quarterly loss ( in 2001 , four years after Jobs took over — and the stock went UP in after-hours trading). Bad quality control: MobileMe, antenna-gate.