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The Perfect Brand Slogan | In the CEO Afterlife

In the CEO Afterlife

The inherent payoff, of course, was in the cup. We bring good things to life lasted from 1981 until 2004 with a changing of GE’s executive guard. Human Resources. The most successful slogan I was associated with was for the Canadian Coffee brand, Nabob. But the slogan’s a winner. Search My Site. Leadership.

Brand 196
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An Insider’s Account of the Yahoo-Alibaba Deal

Harvard Business Review

The idea was simple: Combine the best of both companies into the new Yahoo China, which was projected to generate more than $25 million in revenue in 2004. We were optimistic about Yahoo’s future in China as the deal closed in January 2004. Only legal, finance, and human resources still reported back to headquarters.

Insiders

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The Scaling Lesson from Facebook’s Miraculous 10-Year Rise

Harvard Business Review

On February 4th, 2004, Harvard undergraduate Mark Zuckerberg launched “Thefacebook.” Of course, Facebook’s organization kept growing, so we kept watching it for lessons that might apply to other situations. Today is Facebook’s 10 th anniversary. The opening sentence was “When Mark E.

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Companies Should Take the Lead in Fixing the Middle-Skills Gap

Harvard Business Review

Yet many employers still struggle to fill certain types of vacancies, especially for so-called middle-skills jobs — in computer technology, nursing, high-skill manufacturing, and other fields — that require postsecondary technical education and training and, in some cases, college math courses or degrees.

Skills 8
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Employee Engagement Articles

Chart Your Course

Economical Employee Engagement Human Resource Executive Online, January 2011. The Things They Do For Love Harvard Business Review, 2004. Rally “Disengaged” Employees Bloomberg Business Week, February 2011. Rewards and Engagement: It’s All About the Consequence of Behavior TLNT, February 2011.

Article 100
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How to Revive a Tired Network

Harvard Business Review

2 (2004): 349–399. Your comparative advantage— how you differentiate yourself from others who are as smart, hardworking, or expert as you are—depends on your capacity to connect people, ideas, and resources that wouldn’t normally bump into one another. Teach a course at a university or local college.

How To 8
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Using Supply Chains to Grow Your Business

Harvard Business Review

One result is that they keep their cards close to their chests about what they are looking for (at first), while expecting you to reveal everything – your finances, pricing, ownership, human resources, production processes, quality assurance, customer service procedures, KPIs, and existing customers.