Remove 2010 Remove Business Model Remove Focus Group Remove Govindarajan
article thumbnail

31 Innovation Questions (and Answers) To Kick Off the New Year

Harvard Business Review

Consider it a summary of what's on my mind as 2010 comes to a close. create a new category, extend current business) or innovation mechanisms (e.g., As Drucker said, "the customer rarely buys what the business thinks it sells him;" look for a job-to-be-done, an important problem that is not adequately solved by current solutions.