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Clout as Strategy and Why Companies Won't Admit It | In the CEO.

In the CEO Afterlife

It has not – 2010 profits for Exxon and Shell rose by 57 and 61% respectively. Shell, on the other hand, muddies the strategic scope – “global exploration, focused acquisitions, accelerating resources to value, cost efficiency, integrated gas leadership, technology + partnerships, portfolio concentration, selective growth.”

Strategy 131
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Branding the Aspiring Novelist | In the CEO Afterlife

In the CEO Afterlife

USA Today reports she sold 164,000 e-books in 2010. I suppose this is partially as a technology executive, I think in startups and technology. 5 principles of simplicity via @ matthewemay [link] Humans need a reminder RT @ hunterwalk Good design teaches. Already there are cracks in the traditional publisher armor.

Brand 100