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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

They are people born between 1996 and 2011. Their generational voice is diverse, engaged, knowledgeable, pragmatic, collaborative. It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. W HO IS Gen Z? What is their frequency?

Marketing 261
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Help Your Global Talent Succeed and Lead - Cultivate Communication Skills

Great Leadership By Dan

Guest post by Nancy Vason: As leaders of global businesses, you draw from a deep well of talent. You employ engineers, plant managers, economists, IT managers and marketing directors from all over the world. Are they leading global teams? How can you cultivate the communication skills of your global team?

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Diversity & Leadership | N2Growth Blog

N2Growth Blog

Let me be clear: leadership and diversity should have nothing to do with one another. I’ll take it one step further – I can’t really think of any issue that should be argued or decided solely on the merits of diversity. In fact, let me take it up even another notch…diversity should be a non-issue altogether.

Diversity 296
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The Growing Power of Women in Business

Women on Business

It’s clear that in many cases, women are not just influencing the market; they are the market. In other words, women have been the market for some time now yet many executives have not taken action on this huge opportunity. Hewlett-Packard, another technology company, named Meg Whitman as their CEO in September 2011.

Power 248
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Lessons from the Best Global Brands 2010: Building trust and.

Strategy Driven

Figure 1: The Interbrand Best 100 Global Brands 2010 A look at two brands’ performances from this year’s table offers insight into how brands can navigate today’s marketplace. Cómo consigue una marca la confianza de sus (potenciales) clientes | Soy Digital 2011 says: January 3, 2011 at 5:14 pm [.] and Latin America.

Brand 65
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Corporate Diversity Still Coming Up Short for Women

Strategy Driven

Women may make up more than half the workforce 1 but continue to be significantly underrepresented on corporate boards and in C-level executive positions, according to a major new study released today by Calvert Investments, a long-time leader in advocating for corporate diversity.

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Advocacy to Shift Culture

Women on Business

This is very true as it relates to organizations that are working to increase gender diversity at the leadership levels. The women certainly get increased access to career, organizational and market navigation insights as well as active advocacy of an influential member of leadership. Bennett said: [link] [.]