Remove 2012 Remove Fashion Remove Media Remove Technology
article thumbnail

Glamorous Celebrity Deaths and Minimal Taxes in 2010 :: Women on.

Women on Business

Salinger, famous for “Catcher in the Rye” passed away this year, as did the talented fashion designer Alexander McQueen. However, since the new tax changes are only in effect from January 1, 2010 until December 31, 2012, we may face another estate tax controversy down the road. The brilliant writer, J.D.

article thumbnail

What CEOs Have Learned About Social Media

Harvard Business Review

When it comes to social media, today’s CEOs have made a remarkable transition over the past five years. A recent analysis by my firm, Weber Shandwick, found that 80% of the chief executive officers of the world’s largest 50 companies are engaged online and on social media. Companies don’t want to be left behind.

Media 8
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why So Many High-Profile Digital Transformations Fail

Harvard Business Review

Procter & Gamble wanted to become “the most digital company on the planet” in 2012, but ran into growth challenges in a difficult economy. This kind of unfortunate decision has happened over and over again, in wave after wave of transformative business technology.

article thumbnail

We Need Both Networks and Communities

Harvard Business Review

Social media certainly connects us to whoever is on the other end of the line, and so extends our social networks in amazing ways. Marshall McLuhan wrote famously about the “global village,” created by new information technologies. But this can come at the expense of deeper personal relationships. It sure does.

article thumbnail

Customer Reference Programs at The Tipping Point

Harvard Business Review

Buyers increasingly expect to check with their peers before they'll purchase from a company — using social media, peer communities, old fashioned live events and conferences, personal and professional networks, and other connective tools. Social media understands this and facilitates it. Traditional media also gets this.

article thumbnail

Recruiting Strategies for a Tight Talent Market

Harvard Business Review

Don’t keep relying on the same old social media platforms. SHRM reports that 84% of organizations use social media for recruiting, and 82% of them use it primarily in the hunt for passive candidates. If so many companies are using social media, it must be effective, right? Well, not necessarily. What’s the trick?

article thumbnail

Customer Reference Programs at The Tipping Point

Harvard Business Review

Buyers increasingly expect to check with their peers before they'll purchase from a company — using social media, peer communities, old fashioned live events and conferences, personal and professional networks, and other connective tools. Social media understands this and facilitates it. Traditional media also gets this.