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Gjis van Wulfen: An interview by Bob Morris

First Friday Book Synopsis

At the end of 2002 he started his own innovation organization to spread, train and facilitate the FORTH innovation […]. Bob''s blog entries Albert Einstein and ECCI XII (Faro (2011).

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Wild West Days of Social Media Are Over: Time For Some Discipline, Communicators

leaderCommunicator

And to others, anything social media falls in what they believe is the age of experimentation: the “Wild West” of the Internet. While I’m a big proponent of innovating with social media strategies, the days of the Wild West are – in a word -- over. MIT Sloan Management Review 2012 Social Business Global. Let’s be honest.

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Six Marketing Mistakes at CES 2012

Harvard Business Review

If the thousands of companies here would only innovate their marketing as aggressively as they innovate their products , the consumer electronics industry would generate billions more in revenue. Be bold, be shameless. There's too much matter-of-fact, borderline defensive messaging here. Technology marketing needs to be shameless.

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Guardrails: Keep Your Projects Out of the Weeds

Strategy Driven

Example: We will have sold 15K units of product and bring in $20K in revenue by April 2012, or we will go back to the drawing board. ’ Before becoming an entrepreneur, he was a skilled executive and market innovator in the corporate world. Example: We will have sold 15K units of product.

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Calculate How Much Your Company Should Invest in Innovation

Harvard Business Review

How much does your company need to invest in innovation? In many cases, a month is more than long enough to get a useful answer that can inform all your important activities related to creating a robust strategy for innovation and growth. Growth strategy Innovation' Once again this sounds straightforward.

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Three Creativity Challenges from IDEO’s Leaders

Harvard Business Review

Through our work at the global design and innovation firm IDEO and David’s work at Stanford University’s d.school, we’ve helped thousands of executives and students develop breakthrough ideas and products, from Apple’s first computer mouse to next-generation surgical tools for Medtronic to fresh brand strategies for the North Face in China.

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London Succeeds in Its Olympic Trials

Harvard Business Review

We stand today on July 27, one year away from the Opening Ceremony of the London 2012 Olympic Games. London was announced as host city on July 6, 2005 to wild celebrations. Rather than panic, London's leaders have been both innovative and fearless in finding ways to "make more from less." Britain is well ahead of schedule.