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How Solopreneurs Market Online [Infographic]

Women on Business

How do solopreneurs market their businesses, products, and services online? A new infographic created from data found in a 2012 study of solopreneurs in the United States is shown below. What’s working and what’s not?

Marketing 201
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Don’t Ignore Marketing – another Business Lesson from the 2012 Election Debrief

First Friday Book Synopsis

But the aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.” “There will always, one can assume, be need for some selling.

Marketing 110
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Booth Babes – The Dirty Side of Trade Shows

Women on Business

If you’re an attractive, young woman in business who has worked in sales or marketing (and sometimes, even if you haven’t worked in those departments), you’ve probably been sent to a trade show (or marketing event) to “man the booth” for the primary reason to attract male attendees to the booth.

Video 263
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Interact with Employees and Impact Productivity

Coaching Tip

In 2012, Gallup looked at 49,928 businesses or work units and about 1.4 Well being translates directly into higher performance and productivity. A Gallup Poll conducted last year gives credence to what many successful companies have known for years--engaged, involved workers impact a business'' bottom line in a positive manner. .

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Kicking Butt: Apple and U2

Michael Lee Stallard

Apple is now the most valuable company in the world in terms of market capitalization and U2’s recent tour just became the highest grossing of all time, crushing the previous record held by the Rolling Stones. To learn more about how Bono connects with his band mates read “To Boost Productivity, Connect with the Core.&#

Workshop 307
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Guest Post: An Entrepreneur's Thoughts on Market Incentives & Foreign Aid

Mills Scofield

Thoughts on Charity, Foreign Aid and Market Incentives - Tanzania. by Chia Han Sheng on Sunday, August 19, 2012. He worked in a firm that supported fixed income investments in emerging markets. Reading about these market driven social endeavors is always exciting. I am undecided about this.

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Team Engagement Brings Competitive Advantage

Lead Change Blog

Yet it affects so much of a how a business operates, from the individual in the team to the company as a collection of teams to the entire market place. There is a lack of employee engagement and productivity as accuracy levels decrease, absenteeism increases, motivation is lacking and an unhealthy degree of competitiveness exists.