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Think SoLoMo or SoCoLoMo – Social Commerce, Local & Mobile – For Digital Success

Modern Servant Leader

eCommerce Influence: By 2016, more than half of the dollars spent in US retail will be influenced by the Web. Billion in 2015. Influence on Retail: By 2016, $689 Billion will be influenced by mobile retail. The Digital Marketer: Benchmark & Trends Report 2012. Commerce and Content. Checking In: 16.7

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The Mylan EpiPen Debacle: How Tremendous Greed Can Lead to the Demise of a Leader

N2Growth Blog

Through shrewd marketing efforts, failed competitors and helpful legislation (which requires its availability at public schools), Mylan has cornered the market on this allergy medication. ” “The reality is and the brand pharmaceutical market, this isn’t an EpiPen issue. This isn’t a Mylan issue.

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The Holy Grail of Content Marketing – and When to Recommend It

Strategy Driven

With much of the business world abuzz about content marketing, smart marketers are taking stock of opportunities for their clients to use the power of story to convey a message and build stronger brands. Conspicuously absent from most content strategies, however, is the granddaddy of all content marketing: writing a book.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

The inaugural version of our Top CHRO List was published on Forbes in 2015. In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Selection Methodology.

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Adjusting to the New Consumer Norm through Multichannel Strategies

Strategy Driven

The last decade has been a consistent wave of change for the retail industry, with countless stories of traditionally profitable brick-and-mortar stores closing their doors to in-person customers. Those numbers are up from 47% in 2014 and 48% in 2015. Keeping up with the digital landscape of retail today is no small task.

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Changes In Job-Related Training Since Covid-19

The Horizons Tracker

The pandemic has obviously wrought huge disruption to the labor market, both in terms of the jobs that are available and the skills required to fulfil them. The report, which focused on the UK market, reveals that not only has the frequency of training declined, but so too has the duration and quality of training. in 2011 to 6.4

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Why Your Business Needs To Start Monetizing Its Data

Strategy Driven

Data monetization is a lucrative market. Let’s say that you own a retail store. If you run an ISP business, you could work with retailers that sell computers to offer your services to their customers. Copyright 2007-2015 by StrategyDriven Enterprises, LLC. It’s a classic way of fostering data monetization.

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