Remove Airlines Remove Creativity Remove Innovation Remove Marketing
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How Innovation Is Completely Different in Established Organizations than in Startups

Leading Blog

Their greatest fear is no longer their closest competitor, but the startups which, although they live in metaphorical garages and have hardly taken off, have an innovation power that established organizations can only dream of possessing. The Three Tracks of Innovation. Optimizing innovation: Improving the past.

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Your Flying Future and a Lesson in Creativity

Kevin Eikenberry

Here is a simple creative exercise to use personally or before you next team creative challenge. I can’t remember the contents of the article, but I remember the headline of “Obliterate, don’t innovate&#. The post talks about NASA inviting major aircraft manufacturers to submit designs for the future.

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Featured Leading Voice: Chip Bell

Lead Change Blog

This month we are featuring Leading Voice Chip Bell , author, renowned keynote speaker on innovative customer service, and consultant/speaker to such organizations as Microsoft, Nationwide, Marriott, Lockheed-Martin, Cadillac, Ritz-Carlton, Caterpillar, Verizon, USAA, Harley-Davidson, and Victoria’s Secret. trustworthiness.

Levitt 150
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How to Become Truly Social

Coaching Tip

3) Don’t let “freedom from” obstruct “freedom to.” Social media can help liberate employees from traditional hierarchies and structures that stifle collaboration and innovation but only if new frameworks replace what previously existed. Sticking with Southwest Airlines, why do their flight attendants entertain their passengers?

How To 110
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Are you the dominant brand, or is your brand bland?

Strategy Driven

What are you doing to innovate it? They don’t have to talk about their competition – Apple is the innovator. OUCH QUESTION: Is your brand, product, or service market superior, and you haven’t elevated yourself to that position? Blackberry, American Airlines, Barnes & Noble, Microsoft, and Tiger Woods to name a few.

Brand 50
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The Stage Where Most Innovation Projects Fail

Harvard Business Review

When a CEO announces a major initiative to foster innovation, mark your calendar. Among those that have met that fate in recent months are initiatives at Target, Alaska Airlines, Coca-Cola, the New York Times, and Chubb. Are people moving from the innovation lab or pilot test team to help with the roll-out? So how to improve?

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The Taxi Industry Can Innovate, Too

Harvard Business Review

While Uber deserves kudos for being innovative, let’s be truthful: Its success has come from creatively exploiting a regulatory loophole. Consider the regulation-to-deregulation evolution in the long distance telephone market. This exact scenario is occurring in the taxi market. Pricing Marketing Strategy'