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Key Traits of Challenger Brands that Allow Them to Punch Above Their Weight

Leading Blog

That punch is what gives brands what they most want from their branding, marketing, and advertising — a response. In an industry where mattresses are always on sale, we knew the brand had to do something to disrupt the market. Their advertising and marketing communications look and sound different from their competitors.

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Your Flying Future and a Lesson in Creativity

Kevin Eikenberry

Here is a simple creative exercise to use personally or before you next team creative challenge. Kevin :) Susan Young: Funny - I just added this to m Poul Andreassen: I should add this book in my s Poul Andreassen: Helpful lessons on leadership Kevin Eikenberry: You are welcome Valerie!Kevi

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Make Work Fun Again

Lead Change Blog

A survey of leadership and workplace articles today will inevitably find people encouraging each other to find their passion in their work. One of the best examples of this is the world-famous Pike Place Fish Market in Seattle. And people tend to gravitate towards the healthier environments at work. Motivation.

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Featured Leading Voice: Chip Bell

Lead Change Blog

A leadership lesson Chip gained from his first job was: inclusion will get you more commitment than control. . Helping the CEO of Southwest Airlines launch a best-selling book. He started a consulting firm in 1980 and says he has been having a blast ever since! Being on CNBC, Fox Business, CNN and ABC pitching a new book.

Levitt 150
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Jim Hunter – Servant Leadership Interview Series

Modern Servant Leader

We continue the servant leadership interview series with a real treat. I was honored to have Jim Hunter sit down for an interview on Servant Leadership. Jim has over 30 years of experience teaching and consulting on servant leadership principles. Steve: It’s Leadership 291, it’s called, “Becoming an Influential Leader”.

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Jim Hunter – Servant Leadership Interview Series

Modern Servant Leader

We continue the servant leadership interview series with a real treat. I was honored to have Jim Hunter sit down for an interview on Servant Leadership. Jim has over 30 years of experience teaching and consulting on servant leadership principles. Steve: It’s Leadership 291, it’s called, “Becoming an Influential Leader”.

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Charismatic Leaders vs Visionary Leaders: 7 Indicators

Jesse Lyn Stoner Blog

And he was confident that he had put together the right leadership team to take them there. Consider the seamless transition at Southwest Airlines when Herb Kelleher stepped down as president because the vision had been internalized through out the company. Creativity — Do people envision ways to enrich the vision?

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