Rich Gee Group

FEBRUARY 16, 2023

Keeping your skills and knowledge up to date is essential to staying ahead in today's fast-paced and ever-changing job market. Consider taking courses, attending workshops, and reading industry-related articles and books. Continuously Learn. Be open to new ideas, willing to try new things, and flexible in your work approach.

Committee 195

Committee Workshop Open-book Construction 195

Women on Business

JUNE 19, 2011

Following is an edited excerpt from my latest book, Content Marketing for Dummies , which teaches individuals and business owners how to create and publish online content that can help you reach your goals. By publishing content, you can put yourself on the map. Are you tapping into the powerful reach of the social web through content?

Content 200

Content Marketing Word of Mouth Marketing Audience 200

Coaching Tip

DECEMBER 2, 2015

Since then, Bob has been hard at work on his new book about his now fully developed theory on finance (scheduled for completion in 2016). Learn What REALLY Moves the Markets. EWI is the world's largest market forecasting firm. Related articles. How -- and Why -- the Markets Fool Investors. What's Bigger Than a $1.4

Marketing 70

Marketing Finance Analysis Open-book 70

Great Results Team Building

OCTOBER 12, 2023

That is the purpose of this article – I have found that one of the most stressful jobs for event planners is selecting a relevant and impactful speaker who is easy to work with before the event and shares a valuable engaging message. If you are planning an event, this article is FOR YOU.

Conference 229

Conference Audience Diversity Ryan 229

Let's Grow Leaders

AUGUST 28, 2023

In this article, we address the common reasons so many managers tolerate poor performance, and what to do instead. Here are two articles filled with practical tips that will help. When the labor market is tight or you have a limited set of choices, the answer isn’t to lower your standards. Here’s the good news.

Management 234

Management Morale Tips Learning-by-Doing 234

Strategy Driven

NOVEMBER 17, 2014

Many believe that a brand is a function of marketing. Marketers and marketing departments love ‘branding campaigns’ or ‘brand-building programs,’ because they are sexier and more exciting than their less attractive cousin, the product campaign. But a brand is much more than a component of marketing.

Brand 71

Brand Marketing Competitive Advantage Bottom-up 71

Great Leadership By Dan

NOVEMBER 19, 2019

I discuss all of my conclusions in the new book The 10 Stories Great Leaders Tell. But in this article, let me lay out the first four and give you an example of one of them. Except it wasn’t really a Journal article. Their next unconventional move was to stop marketing their brand as only good for colds and allergies.

Strategy 204

Strategy Storytelling Brand Advertising 204

Rich Gee Group

MAY 3, 2022

They present analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas. Summary: Strategic moves create a leap in value for the company, its buyers, and its employees while unlocking new demand and making the competition irrelevant.

Blue Ocean Strategy 195

Blue Ocean Strategy Tools Strategy Mauborgne 195

Joseph Lalonde

NOVEMBER 24, 2021

In my book How People Become Famous, I analyze the recipes for success of twelve personalities – the “Geniuses of Self-Marketing” – from Albert Einstein, Arnold Schwarzenegger, Karl Lagerfeld, Andy Warhol, and Oprah Winfrey to Kim Kardashian. Don’t forget to cluck […].

Brand 228

Brand Marketing Books Succession 228

Coaching Tip

SEPTEMBER 26, 2013

The only way to succeed in today’s media-driven marketplace as an entrepreneur is to build a brand and viable market share. What is a Market Presence? Marketing presence is the message your organization communicates to its prospect and customer base. Related articles. Read this if you are looking for a new job.

Marketing 97

Marketing Self-aware Customer Loyalty Short-term 97

Leading Blog

JULY 19, 2019

How true disruptors use innovation, including digital, to grow the market and create new business models. Or else, you took on the hard work of growing the entire market. It can drive new business models, open up adjacent products and help you grow the whole market. You took away share from competition or they took it from you.

Govindarajan 206

Govindarajan Hotels Business Model Software 206

Strategy Driven

JANUARY 6, 2018

Content marketing is a great way of creating brand awareness and improving your business’s credibility. As the name ‘content marketing’ implies, this method of marketing is all about generating content whether that be written or recorded on video. Here are just a few examples of content marketing. Write an e-book.

Content 52

Content White Paper Marketing Company 52

Kevin Eikenberry

FEBRUARY 7, 2011

Acting Up Brings Everyone Down: The Impacts of Childish Behavior in the Workplace by Nick McCormick I hesitate to call this book cute, even though it is, because calling it that would mask its value. The whole book can be read in a very short time (only about 90 easy reading pages), but the lessons will last far longer.

Books 185

Books Open-book Workshop Learning-by-Doing 185

Strategy Driven

JULY 15, 2015

By sending out veiled advertising in the form of 'articles' to random email addresses you can convert readers to action? Wrong Focus : Content is often merely an ad vaguely concealed as an 'article'. Content marketing can help prospective buyers dispense suitable information 1. How is 'conversion' defined – opening the email?

Content 50

Content Marketing Consensus Open-book 50

QAspire

NOVEMBER 10, 2009

Home Go to QAspire.com Guest Posts Disclaimer Announcing the article series - “QUALITYtweet&# I am glad to announce a series of articles on Quality that I will be writing at Activegarage.com. This series will run for almost over two weeks with one article being posted everyday. Stay tuned for more articles in the series.

Article 84

Article Quality Directory Long-term 84

Strategy Driven

JANUARY 26, 2018

Digital marketing is vital to your business, but do you ever find yourself living your life in reaction to social media notifications or emails? EMAIL MARKETING. MARKETING FUNNELS. This will not only free up physical time, it will give you peace of mind, and a sense of certainty that things are being taken care of.

Marketing 51

Marketing Media Outsourcing Follow-up 51

Coaching Tip

JULY 30, 2014

The following article was adapted from Robert Prechter''s June 2014 issue of The Elliott Wave Theorist, one of the longest-running investment letters in the business, continuously published monthly since 1979. Figure 1 shows the stock market''s waves from 1693 to the present. By Elliott Wave International.

Marketing 84

Marketing Real Estate Self-aware Price 84

Kevin Eikenberry

DECEMBER 27, 2010

Consulting Speaking Training Products KevinEikenberry.com About Blog Home Blogs I Like Leadership Learning Subscribe Six of My Favorite Books of the Year by Kevin Eikenberry on December 27, 2010 in Leadership , Learning , Reading As long time newsletter readers know I read a lot. Of all the books I read this year, these six stand out.

Books 177

Books Workshop Newsletter Blog 177

First Friday Book Synopsis

JULY 15, 2011

HBR on Thriving in Emerging Markets Various Contributors Harvard Business Review Press (2011) “The early bird may get the worm but the second mouse gets the cheese.” Steven Wright This is one of the volumes in a series of anthologies of articles that first appeared in HBR. In this instance, its ten articles focus on [.].

Review 75

Review Marketing Books Article 75

Coaching Tip

SEPTEMBER 10, 2015

Two market professionals were interviewed: Both said the big decline in recent weeks represented a buying opportunity. Other market observers have also shrugged off the volatility. Why I'm throwing money at the stock market (Marketwatch, August 26). Why this bull market is not dead (CNBC, August 25).

Marketing 70

Marketing Analysis Short-term Price 70

Strategy Driven

AUGUST 14, 2014

In what I might describe as the passion-driven job market – where individuals are less concerned about achieving a post at the top of the chain in a fortune 500 company and are more concerned about enjoying what they do – for the long haul, employers need to re-pivot. FREE COPY of a StrategyDriven Expert Contributor book †.

Marketing 87

Marketing Management Talent Management Competitive Advantage 87

Strategy Driven

JULY 2, 2017

Good marketing can be the difference between a company that is just surviving and one that is flourishing. So, it may sound a little basic to include color into your marketing materials, but it really isn’t. So, it may sound a little basic to include color into your marketing materials, but it really isn’t.

Brand 50

Brand Marketing Power Content 50

The Horizons Tracker

SEPTEMBER 19, 2023

As highlighted in a recent article , the release of ChatGPT in its various guises, along with numerous other generative AI-based technologies, has heralded a flurry of articles, studies, and headlines lauding the often catastrophic impact such technologies will have on jobs and society more broadly.

Technology 111

Technology Survey Fashion Information Technology 111

Coaching Tip

AUGUST 12, 2011

Prechter Discusses Market Forecasts on CNBC Closing Bell. Then download Robert Prechter’s free report that uses an 84-year study of stock market values to help you prepare for and understand today’s critical market juncture. The problem is deeper than just a minor recovery or a minor recession.". Prechter Jr.:

Marketing 90

Marketing Download Letter Analysis 90

Strategy Driven

JUNE 5, 2014

As data-driven marketers are taking full advantage of collecting, organizing, and analyzing demand management, many are adopting the classic marketing waterfall model from leading experts such as Sirius Decisions. One size fits all’ marketing waterfalls are too rigid. One marketing waterfall view has become a catchall.

Marketing 51

Marketing B2B Due Diligence Benchmarking 51

Engaging Leader

JUNE 27, 2013

His first book was Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks). His latest book is Likeable Business: Why Today’s Consumers Demand More and How Leaders Can Deliver. Dave’s other articles on LinkedIN. Subscription Links.

Word of Mouth Marketing 232

Word of Mouth Marketing Godin How To Media 232

Strategy Driven

MAY 7, 2018

If you’re investing your company’s time and resources into blogging, social media, video content and other forms of content marketing, you will almost certainly need to have some form of strategy. However, to give your content marketing an extra boost, try the addition of premium content. Measure Your Success with Tracking.

Content 51

Content Marketing Discount Media 51

Strategy Driven

JUNE 15, 2015

Instead of sending the same tired sales and marketing emails you typically blast to customers, take this week and the following tips to put a new spin on your digital customer communications. FREE COPY of a StrategyDriven Expert Contributor book †. Books typically valued from $14.95 - $29.95 Book value is not guaranteed.

Marketing 50

Marketing Discount Competitive Advantage Audience 50

Strategy Driven

JUNE 11, 2015

With much of the business world abuzz about content marketing, smart marketers are taking stock of opportunities for their clients to use the power of story to convey a message and build stronger brands. Conspicuously absent from most content strategies, however, is the granddaddy of all content marketing: writing a book.

Content 50

Content Marketing Open-book Brand 50

Chartered Management Institute

MARCH 27, 2024

Article: Highlights – 27 March Wednesday 27 March 2024 Share Share to Twitter Share to Facebook Share to LinkedIn Share via email Why the trend of ‘Quit-Tok’ is a viral wake-up call for managers. An article in the Financial Times explores the trend of ‘Quit-Tok’, where people film their resignations and redundancy. Not any more.

Newsletter 52

Newsletter Article Sports Rogers 52

Strategy Driven

JANUARY 22, 2014

If you have a business or project going in this modern era, you need to include social media marketing in your long-term plan. If you approach this with enthusiasm as a planned part of your mission, you can make great use of these seven tips for social media marketing ! FREE COPY of a StrategyDriven Expert Contributor book †.

Media 50

Media Marketing Tips Audience 50

Strategy Driven

JULY 11, 2013

These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website. Episode 45 – Marketing & Sales: Closing the Value Gap examines the evolution of the business-to-business selling process and the gap between what customers want and what their service providers and vendors provide.

Marketing 68

Marketing Customer Loyalty Competitive Advantage Resistance 68

Strategy Driven

OCTOBER 11, 2023

Look for processes that can be automated or require minimal efforts, such as bookkeeping, customer support, marketing, and IT services. Leverage Cost-Effective Marketing Strategies When it comes to marketing, don’t settle for expensive traditional methods.

Operations 104

Operations Cost Lean Manufacturing Outsourcing 104

Lead on Purpose

NOVEMBER 10, 2009

This book is especially pertinent to those seeking to grow their leadership skills and capabilities, but feel they are so far behind that it’s not worth the effort to even try. I recommend you read this book to learn more about the science of future-based language; it will help you hone your skills as a forward-looking market expert.

Review 133

Review Books TBR Taylorism 133

Strategy Driven

JULY 31, 2015

My article was about the significance of anniversaries as important milestones. My articles reflect the Big Picture of Business. Niche consultants place emphasis in the areas where they have training, expertise and staff support for implementation.and will market their services accordingly. Book value is not guaranteed.

Article 50

Article Strategy Long-term Mentor 50

Coaching Tip

SEPTEMBER 28, 2011

Bear markets are cunning beasts. Don't get me wrong -- we are not in the bear market territory yet. An "official" bear market begins when the stocks indexes decline 20%. The stock market has been around a while. This is the DJIA between 1930 and 1932, one of the worst bear markets in history. Close, but no cigar.

Marketing 95

Marketing Analysis Letter Video 95

First Friday Book Synopsis

AUGUST 25, 2011

In a stunning reversal against the digital book market, the Wall Street Journal reports that a successful author has turned to phyiscal paperbacks through a contract with a traditional publisher. The article, authored by Jeffrey A. The author, John Locke, was the [.].

Books 75

Books Report Article Marketing 75