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When a Simple Rule of Thumb Beats a Fancy Algorithm

Harvard Business Review

So, a decade ago, marketing professor Florian von Wangenheim ( now at the ETH Zurich technical university in Switzerland) and his then-student Markus Wübben ( now an executive at a tech incubator in Berlin) set out, in Wangenheim’s words, to “convince companies to use these models.”. Ergo: heuristics win.

Simon 11
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When a Simple Rule of Thumb Beats a Fancy Algorithm

Harvard Business Review

So, a decade ago, marketing professor Florian von Wangenheim ( now at the ETH Zurich technical university in Switzerland) and his then-student Markus Wübben ( now an executive at a tech incubator in Berlin) set out, in Wangenheim’s words, to “convince companies to use these models.” Ergo: heuristics win.

Simon 8
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Do Commodities Speculators Make Things Cost More?

Harvard Business Review

The involvement of banks such as Goldman and J.P. Or is the problem simply that speculators have taken over the market for a crucial commodity? Markets that existed mainly for the convenience of industry have become dominated by exchange-traded funds, hedge funds, and investment banks. Morgan in the metals trade?

Cost 8
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2013 Trends and The Power of Women

Women on Business

Guest Post By: Andrea Simon, PhD., president of Simon Associates Management Consultants. Here’s a quick look at what I found: Rohit Bhargava, marketer, professor and author of Likeonomics , recently issued his report: 15 Marketing Trends In 2013 And How Your Business Can Use Them. Joseph’s Regional Medical Center.

Trends 265
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What an Economist Brings to a Business Strategy

Harvard Business Review

In the 1900s, French mathematician-economist Leon Walras envisioned prices in a market economy being set by an auctioneer (since known as the “Walrasian auctioneer”) conducting continuous auctions for all kinds of commodities. Economists and market design. But that would be a mistake. This has all changed.

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Six Predictions for Digital Business in 2012

Harvard Business Review

A web-native bank will appear and inspire fanatical devotion among its customers. The two forces of trade and technology are combining to create a tough labor market for lots of workers in the U.S., I predict at least one big-company CEO will walk away from the on-premises status quo in 2012. These happy trends will continue.

Simon 15
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How Could I Miss That? Jamie Dimon on the Hot Seat

Harvard Business Review

It's easy to assume that Jamie Dimon, the accomplished CEO of JPMorgan Chase, was simply stonewalling when he claimed that mounting trading losses in his bank were "blown out of proportion" — that he was unaware of how grave the situation really was. housing market could collapse and trigger a global financial crisis.

Banking 10