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Mastering the Metrics: A Complete Guide to Evaluating Training Effectiveness

Experience to Lead

Using a combination of feedback tools, performance metrics and data analytics, ensures training investments are aligned and support business objectives. You can do this by using supplemental visual aids like graphics, diagrams and videos, reflection worksheets or deep immersive experiences.

Metrics 52
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Four Ways to Scale Digital Capabilities on Your Team

Harvard Business Review

Make sure your guidelines align to business objectives. Bringing distributed groups up to speed with digital strategy puts you in the guidelines business. It’s easy to limit these guidelines to a general digital/mobile/social/video 101 that offers widely applicable, useful advice. The second is dedicated training.

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Listen to Your Employees, Not Just Your Customers

Harvard Business Review

When the big video streaming service surveyed customers who renewed subscriptions, it discovered, paradoxically, that some customers stayed with Hulu even when they didn’t necessarily have a positive perception of the brand overall. Emma Seppala and Kim Cameron. Which needle do you want to move?

Survey 8
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What to Do When Your Future Strategy Clashes with Your Present

Harvard Business Review

Drawing on a powerful tool from the finance world, they conceived of those collections operating as portfolios — each with a specific business objective and time horizon. Those three business portfolios are: The future state portfolio. Partnerships like these are also part of the innovation portfolio.

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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

Nemorin They make great content stories using the medium of the moment, video. Dcustom One of the strategies that makes them excel in content marketing is creating an overall content marketing strategy that integrates content on multiple platforms: publishing, blogging, social media, video, podcasts, etc.

Marketing 105