Harvard Business Review

JULY 21, 2014

But the more you can inject an emotional appeal or human connection into your narrative, the stronger and more memorable your case will be. Is there a market opportunity the company is overlooking? If the finance person frets about keeping expenses under control, discuss expense numbers,” says Sheen. “If ” says Sheen.

IPO 9

IPO Audience Chief Information Officer Case Study 9

Harvard Business Review

DECEMBER 8, 2016

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. For two years the subsidiary had recorded revenue from the proposed € 650 million mega-resort. It hits our collective reputation and our finances.”

Case Study 8

Case Study Decentralization CFO Construction 8

Harvard Business Review

FEBRUARY 25, 2014

Editor’s Note: This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. More than a thousand crappy ideas proposed.”. He explained that his team was spending close to half its time responding to volunteers’ new game proposals.

Company 9

Company CFO Proposal Engineering 9

Harvard Business Review

JUNE 19, 2015

“You need to be seen as credible” when you’re talking about the financial implications of your initiative to the finance group, for instance. “That’s the language of marketing,” says Butman. ” Propose a pilot. Ashford suggests proposing a trial run. ” Ashford concurs. .

Project 8

Project Restructuring Hotels Case Study 8

Strategy Driven

JANUARY 29, 2016

Sales force transformation can be the key to driving market-leading profits and top-line growth. A sales transformation is not a tweak, such as changing your sales training curriculum or implementing a new proposal generation application; it’s more like a “rewiring” of the company “house.” must include other functions).

Metrics 50

Metrics Marketing Strategy Case Study 50

Harvard Business Review

FEBRUARY 4, 2015

For example, if you enjoy connecting with people, you could use that skill to be a psychologist or a marketer. Sign up for a new cross-company initiative or propose taking something off your boss’s plate,” suggests Dillon. Buckle down on your finances. Case study #1: Turn to those who know you.

Career 8

Career How To Finance Case Study 8

Harvard Business Review

FEBRUARY 26, 2016

Informational interviews “give you exposure — a way to get yourself known in the hidden job market,” he says. Instead, ask for advice on how to position yourself in the job market. Case Study #1: Prepare and be gracious. Case Study #2: Be respectful and don’t let negative feedback discourage you.

Information 8

Information How To Career Advice 8

Harvard Business Review

FEBRUARY 19, 2015

You must also be willing to extend your timeline if your proposed end-date doesn’t seem realistic the closer you get, adds Clark. Or pay a freelance consultant to do market research? Case study #1: Create financial flexibility for yourself and commit to an end date. “Be prepared to make adjustments.”

Project 8

Project Outsourcing Learning-by-Doing Commitment 8

Harvard Business Review

NOVEMBER 23, 2010

This should remind us that if the proposed TSA boycott reduces air travel by only a fraction of a percent, it offers a golden opportunity to kill and maim thousands more on our nations highways. The tragedy here is that, as with poison ivy and the immune system, there really is no one to blame.

Airlines 14

Airlines Report Guidelines Discount 14

Strategy Driven

MARCH 2, 2012

Niche consultants place emphasis in the areas where they have training, expertise and staff support for implementation… and will market their services accordingly. Marketers might contend that the latest advertising campaign is equivalent to re-engineering the client company (though the two concepts are light years apart).

Consultative 60

Consultative Short-term Budgeting Strategic Planning 60

Harvard Business Review

DECEMBER 3, 2018

In our view, while the proposal to ban dual-class shares raises important issues, its implementation would do more harm than good, given the challenges from the digital revolution and the growing imperative for established firms to transform their business models. Influential institutional investors or Hong Kong and Singapore stock exchanges?

Class 10

Class Maturity IPO Short-term 10

Harvard Business Review

JUNE 19, 2014

Case study #1: Proactively build your skills. As a marketing and special events coordinator for an outdoor sports company in the Bay Area, she’d worked hard for months to prove herself worthy of a promotion. Eight months later, she landed an executive administrator role that expanded her duties outside of marketing.

Short-term 8

Short-term Career Long-term Case Study 8

Harvard Business Review

NOVEMBER 23, 2010

Googles proposed metatags may not provide visibility in quite the way a publisher wants, as they assume a single originating source, not a formal syndication process. Googles proposed metatags may not provide visibility in quite the way a publisher wants, as they assume a single originating source, not a formal syndication process.

Guidelines 15

Guidelines Telecommunications Emotional Intelligence Balanced Scorecard 15

Harvard Business Review

JANUARY 28, 2014

Editor’s Note: This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. A loan to a gun manufacturer would announce to the world that we really have no principles and that the green thing is just a marketing gimmick. Ethics Finance'

Case Study 8

Case Study Banking Ethics Guidelines 8