Strategy Driven

FEBRUARY 9, 2015

Accounting can play a major role in customer loyalty. Return on using voice-of-customer in YouTube, blog, and Facebook video posts. When it’s with a customer! Packaging determines image, and the condition of the contents upon arrival proves their worth to the shipper and the care of the shipping department.

ROI 50

ROI Customer Loyalty Airlines Loyalty 50

Strategy Driven

AUGUST 8, 2012

In order to move to Stage 3, the team must hammer out the performance standards and commitment to achieving them. Stage 4 is where teams come into their own and truly create customer loyalty. They are necessary stepping-stones in the process that leads to high performance.

Team 66

Team BHAG Hammer Customer Loyalty 66

Harvard Business Review

OCTOBER 29, 2015

In fact, through just such an experiment, researchers at eBay discovered that a longstanding brand-advertising strategy on Google had no effect on the rate at which paying customers visited eBay. Use a big hammer. By starting with a big hammer, the store would learn whether customers care about local sourcing.

Hammer 8

Hammer Advertising How To Customer Loyalty 8