Lead Change Blog

DECEMBER 17, 2015

When it came time to drive cows to market, the hot tattoo was a convenient way to identify a particular cow. Branding in the Wild West was more than a tool for identification; it was also a means to determine ownership. And, it is the dream of every brand manager. Cattle shared open grazing range. Brand as Identity.

Brand 150

Brand Airlines Wilde Tools 150

Strategy Driven

NOVEMBER 7, 2014

What types of ‘wild goose chases’ have you pursued in your networking career? Power Stars to Light the Business Flame , by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets. Name and address information required. About the Author.

Strategy 96

Strategy Budgeting Risk Management Strategic Planning 96

Skip Prichard

OCTOBER 28, 2019

I spoke with Nick about their research and their book, WILD THINKING: 25 Unconventional Ideas To Grow Your Brand and Your Business. What is wild thinking? Wild thinking is what happens when you pose 25 thought-provoking questions to 25 intelligent, creative leaders in organizations as diverse as Google, Gap, Time Out and Twinings.

Wilde 66

Wilde Brand Open-book Creativity 66

Skip Prichard

JULY 22, 2019

Tesla’s genius and education led him to develop the foundations for electric induction motors, wireless telegraphy, radios, neon lamps, and remote control. When Edison developed a commercially viable light bulb, he was able to convince Morgan to advance him $30,000 for the Edison Electric Light Company. Championing change is hard.”

Innovation 83

Innovation Social Capital Reputation How To 83

Harvard Business Review

SEPTEMBER 3, 2014

It was the end of a meeting reviewing progress on a promising initiative to bring a new health service to apartment dwellers in crowded, emerging-market cities. To find out, the company decided to test market the service in three roughly comparable apartment complexes over a 90-day period. But would they actually buy it?

Marketing 10

Marketing Constraint How To Innovation 10

Harvard Business Review

JANUARY 13, 2012

And everywhere you go in this gathering of the smartest people in the most exciting business category on the planet, there are marketing mistakes being made. The engineering of electronics has never been healthier, but the quality of the marketing lags far behind. Technology marketing needs to be shameless.

Marketing 15

Marketing Press Release Wireless Industry 15

Great Leadership By Dan

APRIL 18, 2019

A pendulum tends to swing too far at first, and pretty soon we were in the second Wild, Wild West. They were just crazily developing things, business model be damned. We give each business unit as many resources – tech support, product management, marketing – as we can to enable them to operate as autonomously as possible.

Wilde 243

Wilde Leadership Business Model CEO 243

Harvard Business Review

SEPTEMBER 7, 2016

We serve two markets that are very different but united by the common need for reliable, safe access to energy: outdoor recreationalists and low-income households in emerging markets. We found an ideal storefront near a busy market in central Bhubaneswar. Launch day was a wild success. Photograph courtesy of BioLite.

Marketing 8

Marketing Microfinance Retail Development 8

Harvard Business Review

MARCH 5, 2012

We should take a look at the most dynamic parts of today's global economy — the so-called emerging markets — while thinking about how to shore up American competitiveness. When the specialized services needed to facilitate the matching of buyers and sellers are underdeveloped, the market is emerging rather than emerged.

Marketing 10

Marketing Wilde Globalization Crisis 10

Lead Change Blog

AUGUST 22, 2018

For example, wild herds of horses share the leadership role of the herd, and different horses step into the leadership role depending on the situation the herd finds themselves in. It enables the leadership to be shared which is a common theme that we see in nature.

Chief Information Officer 186

Chief Information Officer Team Human Capital Survey 186

Harvard Business Review

APRIL 30, 2018

A central tenet of the EU regulations is that individuals have the rights to give or withhold consent for how their personal data are used, shared, or analyzed; individuals also have the right to retrieve their data, take it elsewhere and even ask that their information be “forgotten.” In the U.S., The idea of protecting U.S.

Bottom-up 8

Bottom-up Constraint Self-aware Technology 8

Harvard Business Review

SEPTEMBER 22, 2014

All too often analysts study historical data to develop a model that explains that data and then apply the model to the exact same data to make a prediction about the future. Using predictive models of demand developed during growth years or for a price sensitive market segment may fail miserably when market conditions change.

Credit Scoring 9

Credit Scoring Price Market Segmentation How To 9

Harvard Business Review

MAY 12, 2015

That’s why CMOs need to develop four types of leadership, which are based loosely on Gartner’s Intelligent Brand Framework. The idea is to identify your power center — which one best represents your natural capabilities — and develop skills to flex across these leadership styles. It resonated.

Leadership Styles 8

Leadership Styles Leadership Brand Audience 8

Harvard Business Review

MAY 8, 2018

The board of directors of a public company has a long list of oversight responsibilities, but it is not always the case that directors receive the information they need to make fully informed decisions on key matters, such as strategy, succession, and performance monitoring. Governance by Walking About.

Analysis 8

Analysis Document CEO Execution 8

Harvard Business Review

DECEMBER 20, 2010

Its appearance marks a markets' phase transition from early adopters to mega-profits. In 1986, Lotus Development Corporation announced the latest version of its (at the time) wildly popular 1-2-3 spreadsheet, one that now sported a spiffy new "undo" feature. The feature? Back in 1982 Norton Utilities launched its "Unerase" product.

Early Adopters 14

Early Adopters Norton Wilde Software 14

Harvard Business Review

MARCH 25, 2015

When implementing new customer offerings and experiences, an original idea is often inadvertently manipulated as it moves through development. However, when developing something new, this rigid and linear approach falters since there are no precedents for reference. Business case developed? Yep, pass it on. I’m good, next.

Innovation 8

Innovation Storytelling Document Call Center 8

Harvard Business Review

MAY 19, 2014

This approach to entrepreneurship increases your market knowledge: as a potential user, you know the problem, how you’re currently trying to solve it, and what dimensions of performance matter. And you can use this knowledge to avoid much of the market risk in building a new product. Oculus, of course, was wildly successful.

Entrepreneur 8

Entrepreneur Advice Disruptive Innovation CRM 8

Harvard Business Review

JUNE 5, 2015

.” Today, CRM pervades the way many companies track and measure how they interact with other organizations, across many departments: marketing, sales, customer service, support, and others. This vivid view of the end-to-end experiences is rapidly changing the way people think about, measure, and manage their customer relationships.

CRM 8

CRM Management Taylorism Taylor 8

Harvard Business Review

SEPTEMBER 29, 2014

Consider first the increasing use of auctions, which have a distinguished history in the development of economics. In the 1900s, French mathematician-economist Leon Walras envisioned prices in a market economy being set by an auctioneer (since known as the “Walrasian auctioneer”) conducting continuous auctions for all kinds of commodities.

Strategy 11

Strategy Black-Scholes Airlines Price 11

Harvard Business Review

FEBRUARY 18, 2014

For one thing, thanks to a long history of exclusive municipal franchising regulations that didn’t end until 1992, the two companies don’t overlap in any market—TWC customers will become Comcast customers (and get arguably better technology and service in the process), but no local market will see a decline in the number of competitors.

Technology 8

Technology Content Information Technology Franchising 8

Harvard Business Review

JUNE 27, 2012

Especially in this job market. Back then, some people estimated that information was doubling every seven years — and by 1973 there was, according to some, twice as much information as there was in 1966. But to be fair, Moore made what was seen as his seemingly wild prediction 47 years ago. And you may be right.

Retail 13

Retail Gordon Education Industry 13

Harvard Business Review

SEPTEMBER 13, 2012

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. Departments can automate a business process in the time it would take to enter IT's development pipeline. IT as Process Creator.

Supply Chain 15

Supply Chain CIO Budgeting Project 15

Harvard Business Review

MAY 13, 2014

Companies such as Opower and My Energy have developed these data systems, and they can now point to studies that show the combination of data and social pressure reduces home energy use. Putnam Investments has developed a “How Do I Compare?” Innovation Marketing' feature for its 401K clients.

Discount 9

Discount Energy Motivation Wilde 9

Harvard Business Review

DECEMBER 17, 2014

Identifying this so-called “growth gap” is critical, because the bigger the gap, the more a company needs to look beyond its current offerings, markets, and business models to find growth opportunities. By reaching new customers in current markets? There are two ways to set revenue targets.

Innovation 8

Innovation Company Venture Capitalist Business Model 8

Harvard Business Review

MARCH 6, 2013

By helping local food processors produce safer and more nutritious foods, could we help create sustainable market access and better livelihoods for millions of African farmers and their families? Because PFS is helping COMACO grow, creating markets for her crops, Veronica's income is rising. Enlist on-the-ground support.

Technology 8

Technology Class Engineering Wilde 8

Harvard Business Review

AUGUST 2, 2013

One company had three simultaneous mobile marketing initiatives, conducted by different groups, using different tools and vendors. If your company has wildly different digital marketing activities for each brand or region, you know what I mean. IT management Information & technology Organizational culture'

CIO 8

CIO Technology Apparel Information Technology 8

Harvard Business Review

MARCH 17, 2016

And the things of interest to managers, such as the size of a market, the effects of an advertising campaign, and the true costs associated with a poor quality product, are far more complex than time, weight, and distance. There is no need to become an expert in all aspects of the process, but you must develop a feel for the weak links.

Advertising 8

Advertising Collins Wilde Survey 8

Harvard Business Review

JANUARY 26, 2015

Board development? But over time, I became less interested in the tactical – calling up reporters to come to press conferences – and more interested in media and marketing strategy. When you’re doing work you no longer want to do. In the early days of your business, almost any contract feels like a win. Sure, why not?

Cialdini 8

Cialdini Consultative Marketing Strategy Media 8

Harvard Business Review

FEBRUARY 4, 2014

Some 650 people had already joined, and thus began the company’s wild ride toward becoming a social networking site with over a billion users, thousands of employees, and a market capitalization well north of $100 billion. Change management Getting buy-in Informal leadership'

Engineering 10

Engineering Class Software Mentor 10

Harvard Business Review

JULY 23, 2015

Use that information to pinpoint what tasks make you feel motivated and absorbed. Though she liked the stability of her role as head of communications for the World Bank’s International Finance Corporation (IFC), which finances private-sector ventures in developing countries, she could feel her interest in her role beginning to wane.

How To 8

How To Mentor Case Study Career 8

Harvard Business Review

SEPTEMBER 22, 2011

On the macro level, you can estimate the value of achieving customer loyalty leadership in terms of market share gains or revenue growth. A well-known early adopter of the Net Promoter system began linking NPS improvement to executive compensation before it had developed adequate disciplines and processes for understanding its scores. "We

Incentives 10

Incentives Sample Customer Loyalty Metrics 10

Harvard Business Review

JULY 18, 2013

It spans the web, social networks and mobile devices, a dazzling array of digital means to access information, make decisions, buy products and then share purchases, opinions and ideas about brands. Marketing' As we''ve seen, the brand narrative can become something wildly different from the one the CMO envisioned.

Storytelling 8

Storytelling Brand Wilde Trends 8

Harvard Business Review

JUNE 17, 2013

Which content and how much content appears on a given screen or interface will be defined by a set of rules, informed by metadata. Specific development approaches — whether it''s responsive design or another technique — are useful technical solutions, but they don''t solve the underlying problem. It''s a people problem.

Strategy 8

Strategy Content Document Technology 8

Joseph Lalonde

MARCH 14, 2018

Even if it’s walking to the local market for lunch, or parking further away in a parking lot. The healthy habits that I attribute to my success as a leader are practice what I preach, set healthy boundaries, practice mindfulness, exercise, work hard and invest in my ongoing learning and personal development. Keep moving!

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

ExactHire - Leadership

FEBRUARY 24, 2022

Create a career development plan for employees. You can increase engagement and reduce turnover by supporting your employees’ career development goals. Ask your new hire to write a short biography, including information such as hobbies or pets. Make it easy to attract top talent by developing your employer brand.

Tips 52

Tips Human Resources Software Training 52

Harvard Business Review

MARCH 24, 2017

Then, via price dynamics determined by market supply and demand, the value is settled on by the network of participants, rather than by a central authority or government. ICOs are the Wild West of financing — they sit in a grey zone where the U.S. No single party controls the data or the information. Insight Center.

Venture Capitalist 10

Venture Capitalist Due Diligence Finance Long-term 10

Harvard Business Review

APRIL 16, 2015

The Internet has changed the launch process—now companies seed products with influencers, leak information to reporters, bloggers, and consumers, live-stream launch events globally, and reward brand advocates with exclusives. When it comes to choosing media to support a new product launch, consider the target market.

Media 8

Media Tactics Productivity Products 8