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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

Even more alarming, almost every new business it launched failed: e-books, mobile phones, search engines, music; it was one dramatic dud after another. The turnaround he engineered was nothing short of remarkable. His goal was not to make Microsoft the most innovative company but the most successful in its field.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

While Chief Digital/Technology Officers or Chief Marketing Officers are often tagged with the innovator label, it is the CHRO who is the real innovator in 2020. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?. Selection Methodology.

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What Your Moonshot Can Learn from the Apollo Program

Harvard Business Review

. “Moonshots” is the term favored by the company’s exploratory arm, known as X, which states on its website : “Our mission is to invent and launch ‘moonshot’ technologies that we hope could someday make the world a radically better place.” In fact, it was done mostly with common sense and grit.

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How Facebook’s Annual “Hacktober” Campaign Promotes Cybersecurity to Employees

Harvard Business Review

Most companies are hard at work building technology to better protect themselves and their users or customers. But technology can only get us so far. In essence, we had achieved our goal of changing employee behavior and decided it would be better to allocate resources elsewhere. Recognize and reward engagement.

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AI Can Comb Through Your Data to Create More Compelling Customer Experiences

Harvard Business Review

Each new customer action feeds back into the analytics engine, which helps inform the next best steps for a positive customer experience. The company used to focus on aggressive sales goals — specifically, generating 200,000 new credit card customers per month. Insight Center. Putting Data to Work. Sponsored by Accenture.

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Calculate How Much Your Company Should Invest in Innovation

Harvard Business Review

And the more growth opportunities stretch beyond a company’s current capabilities, the more the company needs to build systems to manage the unique nature of these opportunities (the kind we describe in more depth in our recent article “ Build an Innovation Engine in 90 Days ” and our 2012 e-book Building a Growth Factory ).

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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

Similarly, make sure your OWN site has the best key words for the search engines. Have collaboration goals and processes well-defined so that expectations MATCH. Media momentum is much like a wild fire—the power of one well-placed match can ignite dramatic pyrotechnics! Google your name periodically.