Remove Leadership Remove Marketing Remove Mission Statement Remove Team
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Why Mission Statements Fail

LDRLB

I don’t know what got you out of bed this morning, but I do know that it probably wasn’t your company’s mission statement. There’s a good chance you don’t even remember the mission statement itself, but an even better chance it doesn’t inspire you to jump out of bed and head to work. Is it market share of products?

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Why Mission Statements Fail

LDRLB

I don’t know what got you out of bed this morning, but I do know that it probably wasn’t your company’s mission statement. There’s a good chance you don’t even remember the mission statement itself, but an even better chance it doesn’t inspire you to jump out of bed and head to work. Is it market share of products?

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Why Purpose, Mission, Vision and Values Really Do Matter

Great Leadership By Dan

Define the purpose of the company and share it with your team. What are your strengths as a team/company? Mission: What’s your core mission statement? Although a business strategy is likely to change over time, the company’s mission will not. Be bold and courageous with your goals and mission statement.

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Become a Brand Renegade

Leading Blog

Create a mission statement that goes beyond the basics. Instead of “here’s who we are and what we do,” our mission statement speaks to the brand identity we’re cultivating. Together, the husband-wife team have authored the new book, Brand Renegades: Our Fearless Path from Startup to Global Brand.

Brand 289
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Team Building 101: Techniques to Improve Your Team’s Productivity

Women on Business

In today’s increasingly cynical climate, it’s easy to think that enterprise-wide team-building exercises are useless. And with good reason: many companies have made the mistake in confusing team-building with team competing. But cooking in teams allows for communication, camaraderie, and corporate bonding.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

The founder who started the company might still be involved, and their presence and leadership help the purpose remain clear. It’s more likely that they set out to meet an unmet need in the market. But without effective leadership, corporate purpose feels abstract and disconnected from an employee’s day-to-day job.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

The founder who started the company might still be involved, and their presence and leadership help the purpose remain clear. It’s more likely that they set out to meet an unmet need in the market. But without effective leadership, corporate purpose feels abstract and disconnected from an employee’s day-to-day job.