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A Guide For How To Dream Big And Win In Business

Eric Jacobson

By possessing a disciplined set of principles and focusing on carefully developing her leadership skills throughout the process, she was able to achieve her goal of becoming #1 in the translation market that was already dominated by established competitors. The importance of open communication and authentic employee feedback.

Reis 104
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7 Steps to Getting Your Startup Story Right

Rajesh Setty

Reading about startups and trying to build one is like reading a book and jumping into the battleground to fight. Some entrepreneurs quip back citing examples from Alexander Graham Bell to Steve Jobs who could not or did not do market research respectively but went ahead with amazing innovations. The problem you are solving is real.

Ries 70
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Make Customers Want to Buy Offline

Harvard Business Review

Showrooming , once a worry primarily for consumer electronics retailers, is expanding into markets we might have thought exempt. Today we can investigate everything from cars to books to groceries in person and then proceed to order them online , often with greater ease and significant savings. It also became a profitable business.

Retail 8
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Traditional Strategy Is Dead. Welcome to the #SocialEra

Harvard Business Review

The fact that they are joined at the hip in so many people's minds means that marketing agencies are thriving — but that the rest of our organizations are not. Companies like REI, Kickstarter, Kiva, Twitter, Starbucks — they get it. They see it as the purview of two functions: marketing and service.

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The Rise of Virtual Brick-and-Mortars

Harvard Business Review

The quintessential example is the quirky local book store, which sells antiques, unusual knick-knacks, offers free Wi-Fi, and hosts a café — an eclectic mix of experiences enriched by products, services, and community that trump online retailing. Homeplus is now the market share leader in South Korea. It was an actual showroom.

Retail 8