Building Personal Strength

MARCH 6, 2010

Quitting lasts forever." - Lance Armstrong, cycling On SELF-CONFIDENCE: "One important key to success is self-confidence. An important key to self-confidence is preparation." - Arthur Ashe, tennis On COMMITMENT: "What does it take to be a champion? Coates, Ph.D., , Copyright 2010. If you enjoyed this perspective, let me know.

Armstrong 88

Armstrong Sports Commitment Execution 88

Strategy Driven

NOVEMBER 15, 2010

Spending energy to understand the audience and carefully crafting a message that resonates with them means committing time and discipline to the process. For example, Neil Armstrong used the six hours and forty minutes between his moon landing and first step to craft his historic statement. Great presentations are like magic.

Tips 62

Tips Audience Newsletter Armstrong 62

Harvard Business Review

MARCH 21, 2012

A group of us bought the company from the Armstrong Group in a buy-out in 2007. In pursuit of this goal, I committed Desso to becoming 100% Cradle-to-Cradle by 2020. Our numbers seem to be moving that way: our annual earnings (EBIT on a normalized basis) increased from 1% of sales in 2007 to 9% in 2010 in our original carpet business.

Strategy 11

Strategy McKinsey Chemicals Armstrong 11