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5 Ways to Be a Leader in the New Face of Customer Loyalty

Lead Change Blog

When it comes to customer loyalty, everything has changed. Customers have more access to information than ever before, and they can make very informed choices. Here’s what you can do to be a better leader and gain your customersloyalty… Understand the Changes. Add Value for Customers.

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Building Customer Loyalty :: Women on Business

Women on Business

I build brand and customer trust by being loyal to THEM and by NOT expecting them to be loyal to me! How do I build customer loyalty? I earn loyalty by giving it. Decide ) Decide what your customer experiences will look like.

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The Evolving Role of the Board of Directors in Sustainability and Ethics

N2Growth Blog

This strong ethical framework mitigates risky behavior and guides the company toward responsible and sustainable growth. Companies can enhance financial performance, investor interest, and customer loyalty by implementing sustainable practices that demonstrate a concern for the planet and future generations.

Ethics 217
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Colin Shaw on “New Generation of Business: Connecting Employee Loyalty with Customer Loyalty”

First Friday Book Synopsis

. * * * Successful companies have loyal employees. They also have loyal customers. But the question for researchers and consultants for the past two decades […].

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How to Drive Strategies By Assessing Your Company Capabilities

N2Growth Blog

Every company has a set of capabilities that, when properly leveraged, can serve to devastate the competition. Here’s a simple framework that I use with clients to form their company capabilities profile. Here’s a simple framework that I use with clients to form their company capabilities profile.

Strategy 261
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When to Restructure | N2Growth Blog

N2Growth Blog

Following are five representative tips that will help you recognize the need for a reengineering initiative: Unusual declines in revenue, margin, market-share, customer loyalty, or brand equity. As a CEO of any company, it's your responsibility to make the tough calls, and not let fear immobilize good decisions.

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The Best Marketing Strategies for Young Companies

Strategy Driven

Young companies should have only one thing on their mind: growth. Growth is almost always achieved by getting new customers, and new customers are almost always achieved by reasonable, effective marketing. When looking for funding at any stage, a strong customer base will make the whole process infinitely easier.