Strategy Driven

JULY 29, 2013

Relationships are based on mutual value provided, mutual loyalty exchanged, truth, and trust. The power of loyalty. That’s loyalty. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! .

Power 67

Power Succession Loyalty Learning-by-Doing 67

Strategy Driven

SEPTEMBER 2, 2013

Talk about the issues they value the most – loyalty, productivity, morale, and profit. Both are valuable, but your customer’s input from their perspective can teach you how to achieve and maintain loyalty. KEY TO IMPLEMENTATION: Re-construct your sales presentation around customer’s responses and perceived values.

Loyalty 59

Loyalty Price Customer Loyalty Competitive Advantage 59

Strategy Driven

JANUARY 5, 2015

PERSONAL NOTE: When I saw the statistic that 68% of Facebook usage is mobile, I realized the revolution was in full swing and those not playing hard would lose sales, loyalty, goodwill, reputation, and profit. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. Customers are social.

Competitive Advantage 50

Competitive Advantage Trends Bottom-up Loyalty 50

Strategy Driven

NOVEMBER 11, 2013

Losing the sale manifests itself in ‘blaming complaints’ about: price, unreturned phone calls, bidding, loyalty to others, and other blame-based excuses about why a sale does not take place, and the relationship isn’t being built. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

Price 69

Price Open-book Self-aware Loyalty 69

Strategy Driven

OCTOBER 21, 2013

Do you understand it’s ALL about customer loyalty (not customer satisfaction)? Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Customer Loyalty 64

Customer Loyalty Reputation Loyalty Competitive Advantage 64

Strategy Driven

APRIL 14, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Reputation 64

Reputation Loyalty Proposal Customer Loyalty 64

Strategy Driven

JUNE 2, 2014

Customer loyalty. What is your sales team doing this year to dominate the market and the competition? Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! . Fighting hungry competition.

Customer Loyalty 51

Customer Loyalty Reputation Loyalty Competitive Advantage 51

Strategy Driven

JULY 22, 2013

This manifests itself in complaints about: price, unreturned phone calls, bidding, loyalty to others, and other various excuses about why a sale does not take place and the relationship isn’t being built. It’s not market conditions; it’s you’re mental conditions. Books typically valued from $14.95 – $29.95

Power 59

Power Succession Loyalty Customer Loyalty 59

Strategy Driven

MARCH 30, 2015

Not just for loyalty of existing customer base, but also to earn referrals and testimonials. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! . Book value is not guaranteed.

Loyalty 50

Loyalty Customer Loyalty Competitive Advantage Seminar 50

Strategy Driven

JUNE 9, 2014

Teach customer loyalty, not customer satisfaction. Customers may never be satisfied but will continue to do business with you based on your perceived value. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! .

Customer Loyalty 63

Customer Loyalty B2C Reputation CRM 63

Strategy Driven

JANUARY 12, 2015

I’m spending the day at Marché aux Puces, the antique flea markets of Paris. Also known as the “Puces” or “MAP,” it hosts 14 named market areas that offer an authentic and one-of-a-kind atmosphere. The market, steeped in history, brings together antique dealers, designers, artisans, artists, and customers from all over the world.

Price 50

Price Retail Marketing Customer Loyalty 50

Strategy Driven

AUGUST 4, 2014

You say you must become an expert at what you’re trying to sell to have any hope of future success but what I’m selling requires loads of previously acquired knowledge and the ability to implement that knowledge in a world where the market is constantly changing. Books typically valued from $14.95 – $29.95

Retail 68

Retail Price Customer Loyalty Learning-by-Doing 68

Strategy Driven

AUGUST 10, 2015

Created a demand in the market with no product (a market vacuum if you will pardon the pun). When the cleaner finally emerged on the market, it was swept up (sorry again). You must believe it’s the best, and share your passion through every marketing and advertising means. Books typically valued from $14.95 - $29.95

Hotels 50

Hotels Advertising Customer Loyalty Follow-up 50

Strategy Driven

FEBRUARY 9, 2015

Accounting can play a major role in customer loyalty. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

ROI 50

ROI Customer Loyalty Airlines Loyalty 50

Strategy Driven

JULY 21, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 68

Customer Loyalty Competitive Advantage Seminar Books 68

Strategy Driven

JANUARY 19, 2015

SECOND FAILURE: The sales process is at odds with you AND the market. No proof that the system or process actually works in your market. Whatever the strategies are, they MUST be state-of-the art and state-of-the-market. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

System 50

System Process Open-book Customer Loyalty 50

Strategy Driven

DECEMBER 8, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Bottom-up 62

Bottom-up Reputation CEO Customer Loyalty 62

Strategy Driven

AUGUST 26, 2013

I’m certain that in a Facebook research-marketing lab someplace in Silicone Valley they’re talking about Instaface or Facegram. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! .

Media 64

Media Follow-up Customer Loyalty Competitive Advantage 64

Strategy Driven

APRIL 13, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Objective 50

Objective Video Customer Loyalty Competitive Advantage 50

Strategy Driven

APRIL 6, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Media 50

Media Customer Loyalty Competitive Advantage Seminar 50

Strategy Driven

APRIL 28, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 59

Customer Loyalty Price Objective Competitive Advantage 59

Strategy Driven

FEBRUARY 17, 2014

’ That strategy leads to customer LOYALTY. SECRET: They don’t use the slide deck provided by marketing, because it didn’t help them make a sale.). They are experts about their product and their market. Books typically valued from $14.95 – $29.95 Book value is not guaranteed.

Customer Loyalty 50

Customer Loyalty Loyalty Competitive Advantage Follow-up 50

Strategy Driven

AUGUST 19, 2013

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 68

Customer Loyalty Competitive Advantage Media Seminar 68

Strategy Driven

SEPTEMBER 27, 2013

The challenge of sustaining long-term value pushes businesses toward considering short-term relationships as the easiest route to profits. The systemic nature of marketing strategy depersonalizes their audience by using language that groups customers into segments and tar¬gets. The Powerful Role of Trust. The Sincere Company.

Aaker 64

Aaker Short-term Marketing Benchmarking 64

Strategy Driven

DECEMBER 29, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Power 62

Power Competitive Advantage Customer Loyalty Learning-by-Doing 62

Strategy Driven

MARCH 23, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 50

Customer Loyalty Competitive Advantage Follow-up Seminar 50

Strategy Driven

FEBRUARY 24, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 52

Customer Loyalty Competitive Advantage Travel Seminar 52

Strategy Driven

FEBRUARY 10, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Document 57

Document Customer Loyalty Competitive Advantage Content 57

Strategy Driven

JULY 14, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 63

Customer Loyalty Competitive Advantage Books Seminar 63

Strategy Driven

JUNE 30, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Media 63

Media Proposal Customer Loyalty Competitive Advantage 63

Strategy Driven

NOVEMBER 25, 2013

Show me a slide deck prepared by marketing, and I’ll show you a boring message. Where’s the value? Show me the value. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! .

CRM 59

CRM Customer Loyalty Competitive Advantage Belief Systems 59

Strategy Driven

NOVEMBER 18, 2013

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Proposal 59

Proposal Price Long-term Customer Loyalty 59

Strategy Driven

MAY 5, 2014

Most of the iceberg is not visible if the salesperson is fighting market conditions, customers, and competition to gain a competitive and profitable edge. Attitude , The Little Green Book of Getting Your Way , The Little Platinum Book of Cha-Ching , The Little Teal Book of Trust , The Little Book of Leadership , and Social BOOM! .

Planning 52

Planning Belief Systems Customer Loyalty Reputation 52

Strategy Driven

MARCH 31, 2014

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Media 52

Media Planning Audience Customer Loyalty 52

Strategy Driven

DECEMBER 23, 2013

Customer centricity: It’s been proven that companies that prioritize their customers see greater business results and continually bring more innovative products to the market. By tuning in to customer needs, a company is able to define the market in ways they could not have identified had they only looked inward.

Organization 59

Organization Open-book Innovation Technology 59

Strategy Driven

MARCH 3, 2014

But the market is making a HUGE shift. Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES!

Magazine 52

Magazine Advertising Customer Loyalty Content 52

Strategy Driven

APRIL 20, 2015

Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Books typically valued from $14.95 – $29.95

Customer Loyalty 50

Customer Loyalty Competitive Advantage Sharpe Seminar 50