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Coaching Tip
SEPTEMBER 22, 2011
Guest author Jeffrey Kennedy shows you how your psychological strengths and weaknesses determine your ability to "live long and prosper" in fast-moving markets. What about your most recent successful stock market trade? Download your FREE eBook today! EWI is the world's largest market forecasting firm.
Chart Your Course
MAY 19, 2015
Did you know that 85% of the global workforce considers themselves to be on the job market? This may seem like a no-brainer, but if you’re only educating your team on their current positions or you’re not investing in management training at all, you’re falling short. Download our Employee Retention Ebook.
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Strategy Driven
OCTOBER 17, 2021
A digital strategy is a must for any business’s marketing efforts. It could be a link to another helpful article on your site, download a handy eBook, or filling out a form to contact your sales team. We hope these tips give you a better insight into what areas to focus on in your digital marketing strategy!
Strategy Driven
JANUARY 26, 2014
This eBook provides strategic approaches to building and maintaining lasting relationships. Download this eBook for 3 key strategic approaches to building and maintaining lasting supplier relationships. Relate Articles: Complimentary Resource – Why IT Struggles to Innovate, and How IT Management Can Fix It.
Advertiser: ZoomInfo
Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.
Lead on Purpose
DECEMBER 15, 2009
Seth Godin , marketing guru and thought leader, did a cool project where he brought together more than seventy “big thinkers&# to write the ebook What Matters Now. Hutchins Seth and his coauthors are trying to get five million downloads of the ebook. Read Seth’s post about the ebook here. Get fired up.
leaderCommunicator
APRIL 18, 2013
Companies that are good at building their brands know their real task is managing things people in the company do to help fulfill the brand promise. Consider this: According to the Journal of Marketing: 9% of customers are lured away by competition. Download "Can You Hear Me Now? David Grossman.
Advertiser: ZoomInfo
64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.
Advertiser: ZoomInfo
It's quite a process for marketing teams to develop a long-term data management strategy. It involves finding a data management provider that can append contacts with correct information — in real-time. Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes.
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