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On Being an Entrepreneur Mom: The Inside Story

Let's Grow Leaders

Seb (8) is the self-declared Chief Marketing Officer (he loves to say CMO)… he tells everyone he meets about how I can help them become better leaders. P.S. If you’re interested in leadership and parenting, you can also download our FREE ebook, A Parent’s Guide to Leadership from the sidebar.

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Complimentary Resource – How to Create Effective eBooks for your Clients

Strategy Driven

How to Create Effective eBooks for your Clients. Marketing eBooks are a key component of powerful lead generation, and a core service offering of successful online marketing agencies. Their “10-Minute Client eBook Creation Guide” to help you guide content the process for your client. by HubSpot, Inc.

eBook 50
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Email Marketing

Coaching Tip

According to Marketing Sherpa's 2011 Email Marketing Benchmark Survey, nearly two-thirds of marketers are expecting their email marketing budgets to grow in 2011. Ten percent of more than 1,100 marketers surveyed say their companies' email marketing spend will rise by at least 30 percent.

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Better Your Best: 12 Free Resources for You

Mark Sanborn

I’ve centralized the best here to make it easy for you to download what you find helpful. Here are 12 free ebooks, reports and articles on leadership, customer service, communication, teamwork and change. An ebook on the Essentials of Leadership. I hope you will enjoy and benefit from them.

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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

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Six Weeks of U.S. Stock Market Decline: Now What?

Coaching Tip

The market's last seven-week stretch of losses began in May 2001, as the dot-com bubble deflated," reports The Associated Press. As for why stocks are falling, most observers agree: Blame "weaker hiring, industrial output, and a moribund housing market." Download your free 50-page Independent Investor eBook now.

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Stop The Overwhelm! Creating Order In Your Business

Women on Business

I just received an email letting me know that I can download over a $1,000,000 as a gift if I put my name into a poll to see if I was to be chosen. I have now seen this become a trend in the market place, launches where you get $1,000′s of dollars worth of bonus gifts yet the actual purchase is usually less that $100.

ROI 231
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How ZoomInfo Enhances Your Database Management Strategy

It's quite a process for marketing teams to develop a long-term data management strategy. Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. It involves finding a data management provider that can append contacts with correct information — in real-time.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

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How ZoomInfo Solves Recruiting Pain Points

For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations.

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12 Plays to Kickstart Your Recruitment Process

According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market. In this eBook, we lay out 12 recruiting plays that can automate key steps in your recruitment process, helping you reduce both the cost and the time it takes to hire the best candidates. Download now!

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Best Practices for Marketing Database Cleanse

Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. Database Audits.