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Innovation High-Five

Mills Scofield

By Tim Kippley: Jeff Bezos, one of the planet’s greatest innovators, once said that: “You need a culture that high-fives small and innovative ideas and senior executives [that] encourage ideas.” ” The Value of Innovation at Geneca. I have long felt that companies can’t survive without innovating.

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The May, 2012 Leadership Development Carnival

Great Leadership By Dan

Anna Farmery from The Engaging Brand presents My Auntie's 10 Steps to Social Media Measurement. In this post, the author discusses problems with the my way or the highway mentality and introduces ways for leaders to avoid stifling creativity and innovation in those they lead. Is that such a bad thing?

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012: Creativeship: How to Create Sustainable Engagement and Results | Featuring Bob Kelleher

Engaging Leader

©2012 Bob Kelleher. His second book, Creativeship : A Novel For Evolving Leaders , was published in October, 2012. His second book, Creativeship : A Novel For Evolving Leaders , was published in October, 2012. Innovation. Tri-branding. — Jesse Lahey, SPHR (@JesseLahey) November 16, 2012. Engagement.

How To 207
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Are you the dominant brand, or is your brand bland?

Strategy Driven

What are you doing to innovate it? Apple is the classic example of a brand, with products that back it up. The experience I have in Apple stores is in perfect harmony with the brand they’re portraying. They don’t have to talk about their competition – Apple is the innovator. Are you the dominant brand?

Brand 50
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Lessons Learned from Corporate Branding and Rebranding Efforts of Note

Strategy Driven

Coca-Cola learned not to tamper with a beloved brand in 1985 when it decided to re-stage its iconic brand with “New Coke.” Some commentators felt the move to New Coke was a marketing gimmick to regenerate interest and sales in the brand after sales erosion due to the “Pepsi Challenge” taste test campaign. And, what does it mean?

Brand 58
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How Artificial Intelligence Will Supercharge Work

Skip Prichard

His new book Superhuman Innovation showcases how AI will supercharge the workforce, the world of work, and can be harnessed to deliver powerful change. It is a practical guide to how AI and Machine Learning are impacting not only how businesses, brands, and agencies innovate, but also what they innovate: products, services and content.

Content 90
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Future-Proofing Your Business 2020

Strategy Driven

There is a constant emergence of many tools to facilitate functions like accounting, branding, marketing, etc. The other side offers raging competition as the internet opens up the market to international players through innovation and technology that is hard to keep up with. Create a Conducive Environment for Innovation.