How to Stop Selling Your Ideas and Start Enrolling People in Them
Next Level Blog
MARCH 13, 2018
Of course, one reason is that Amazon and other online retailers make it really easy to buy things online. That idea comes from Donagh Herlihy who, when I interviewed him for the first edition of The Next Level back in 2005, was the CIO for Avon. Why was that the case? There are very few of us who like to be sold to.
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