Harvard Business Review

DECEMBER 14, 2011

As my colleagues noted in a Harvard Business Review article earlier this year, the extremes in most Asian markets are well served. Multinationals are increasingly tasking their Asian outposts with developing regionally appropriate solutions that might "trickle up" to established markets. The race for the middle.

Trends 15

Trends Innovation Govindarajan Class 15

Harvard Business Review

MAY 8, 2012

Similarly, Japan's automobile industry has been plagued by a series of embarrassing quality problems and recalls, and has lost market share to companies from South Korea and even (gasp!) As Fujio Ando, senior managing director at Chibagin Asset Management suggests, "Japan's consumer electronics industry is facing defeat. the United States.

Six Sigma 17

Six Sigma Kaizen Govindarajan Telecommunications 17

Harvard Business Review

NOVEMBER 14, 2011

In an age of awards overkill, it is tempting to see the ranking as just another example of hubris in the business world. In The Innovator's Dilemma , he looked at why companies struggle to deal with radical innovation in their markets. The results for 2011 are published today — 14 November. It's a fair question.

Blue Ocean Strategy 15

Blue Ocean Strategy Management Christensen Balanced Scorecard 15

The Horizons Tracker

JULY 20, 2020

Grocery stores installing shields for checkout staff, for example, or restaurants pivoting to takeout services. A new report from EIT Health aims to uncover the state of the market across Europe, and especially the challenges startups still face in selling into the sector. Other sectors have seen more radical change.

Innovation 97

Innovation Govindarajan Short-term Banking 97

Harvard Business Review

MARCH 17, 2016

Don’t engage in over-the-top discounting that trains customers, both in B2C and B2B markets, to buy cleverly on price and price alone. It also determines which market segments the company will serve and what channels it will use to reach them. Honda once dominated the motorbike market in Vietnam, with a share of 90%.

Price 8

Price Airlines Govindarajan Advertising 8

Harvard Business Review

OCTOBER 16, 2012

But in emerging growth markets, new access to even existing technologies (e.g., Throughout the continent — and this is true throughout other emerging markets too — millions of people are glued to their cell phones. Kenya's M-Pesa , for example, allows customers to withdraw and deposit money via text message.

Innovation 8

Innovation Govindarajan Globalization Uncertainty 8

Harvard Business Review

DECEMBER 2, 2010

Editor's note: This post is one in an occasional series on Vijay Govindarajan's and Christian Sarkar's idea to create a scalable housing solution for the world's poor. Today, Seth Godin examines the challenge of marketing to the world's poor. Its success will depend on the ability to create a market for the idea. Triple the U.S.

Marketing 14

Marketing Mass Marketing Early Adopters Venture Capitalist 14