The Big Picture of Business – Quality is Important for Business: Real Quality vs. Arbitrary Metrics
Strategy Driven
FEBRUARY 6, 2015
Total Quality Management (TQM) is recognized as a prerequisite for survival. TQM has increased profitability in some corporations up to six times. Total Quality Management is customer-focused and strategy-directed. It is a top management activity… steered by public relations counselors. Customer retention.
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