Remove Active Listening Remove Automotive Remove Channel Management Remove Succession
article thumbnail

How GM Uses Social Media to Improve Cars and Customer Service

Harvard Business Review

It quickly became clear that support functions such as legal and IT would be critical to the team’s success. And we’ve been replicating this successful model in several key markets across the globe: 28 markets are up and running across GM Europe, GM International, and GM South America operations. Be active listeners.

Media 8